Wanda Benjamin Email & Phone Number

Atlanta, Ga

Develop, design and facilitate training modules for client companies to increase employee productivity and organizational operational efficiency and profitability. Create marketing materials, volunteer handbook and volunteer database for non-profit clients.

Douglasville, Georgia

Responsible for daily operations of program. Consults with Associate Dean to provide vision and strategic direction for program. Develop and maintain program course rotation. Foster interdepartmental collaboration and enhance the reputation of the Marketing Management Program in academic and professional settings. Collaborate with business and community partners to develop mutually beneficial relationships to achieve college goals. Serves as Program Internship Coordinator; monitor and correct student job performance and conducts work site visits. Assist with active recruitment of students by creating and maintaining a productive partnership with Admissions Office. Create and update program master syllabi. Teach classroom, hybrid and online marketing management courses utilizing Blackboard Learning Management System.- Community engagement - Developed and facilitated a marketing strategy evaluation seminar "Know When To Fold Them, Know When To Walk Away" to 50+ small businesses.- Designed and executed program's marketing presentation at 3 campuses (Carroll, Douglas and Murphy) Open House Events- Created and delivered career development seminar "It's All About The Benjamins" for program students- Updated program marketing brochure and Internship Manual

Dekalb Economic Development Programs

Facilitate the American Hotel and Lodging Education Institute (AHLEI) START Certification Training Program. START certification prepares students seeking careers in the hospitality industry for twelve career positions. Design and implement role-playing exercises to enhance job skills mastery. Facilitate Customer Service Training Program for Urban League participants. Facilitate job readiness skills training modules for prospective retail grocery employees.

Smyrna, Georgia

Performs client intake, explains program process and benefits. Administers and interpret assessment tests. Creates personalized job search and job readiness strategies for individual clients. Promotes employment services to local residents through community outreach and collaborative relationships within organization. Monitor local job market to assist clients in gaining employment. Research job market trends and maintains knowledge of employment and training resources. Provide guidance and oversight to three Employment Counselors.- Increased Employment Center visits by 75% through community outreach.- Re-established MUST Wear "Back-to-Work" Clothing Closet.- Increased client employment attainment rate 100% for two consecutive months.

Teach core business courses such as "Prinicples of Management", "Small Business Management, "Ethics in business & Technology" and "International Business Management". Develop course syllabi, case studies, team projects and other educational exercises to enhance the learning process. Developed and facilitated Leadership and Professional Development Seminar series to prepare students for career entry.

Responsible for overall program management of Ford Motor Company's Leadership & Professional Development Program (LPD). LPD Program is a seminar series designed to teach 'soft skills' i.e. interviewing skills, team building, conflict management, etc. Develop and execute strategic marketing plan designed to increase program exposure and usage. Manage annual operational budget of $250k. Create and maintain master calendar of events. Coordinate all logistical functions i.e. catering, technical equipment, selects training consultants, and secures venues and collaterial materials. Market events via mass e-mail, promotional flyers, speaking engagements, and collaboration with other campus organizations. Create and execute promotional tactics to increase seminar attendance.Monitor progress of program and make corrective actions to achieve attendnace and awareness goals. Manage timely payment of vendor invoices. Write and present program status reports to grantor and university. Participate in campus-wide events to increase program awareness. Build and foster relationships within the university and with business professionals. Supervise staff.

Create and facilitate training programs designed to enhance employee performance. Areas of training expertise include small business marketing, personal selling skills and team buidling. Create employee orientation manuals and job skills training programs.Develop and implement strategic marketing plans for client companies designed to boost sales and improve operating efficiency of their business. Establish and execute sales recognition awards programs. Create action oriented sales presentations, brochures, direct mail campaigns and other promotional materials to increase market presence of products and services. Research and create customer databases for select target markets.

Develop and execute regional marketing strategy designed to increase sales and maintain market presence of Polariod identification products. 26 million in annual sales. Analyze daily operations of agent businesses to formulate and implement marketing and management strategies to ensure long-term business survival and profitability. Construct agent promotional strategies and business plans.Create and facilitate innovative selling skills, product and customer service training programs for internal and external customers. Develop and deliver diversity training module "Value of Diversity" to national sales force. Conduct time management training sessions for management peers. Train in-coming managers on job responsibilities. Design administrative procedures training manuals for both internal and external customers.

Analyze sales data and trends to devise account strategy for increased profitability and sales. 2 million in annual sales. Develop and implement seasonal advertising/merchandising campaigns for accounts. Facilitate product-training sessions for sales representatives of food and durg wholesalers and food broker accounts. Create a product and sales training manual for food broker representatives. Conduct on-going product training sessions for in-store retail personnel.

Manage the Children's Department. Maintain retail conditions of each section of department - Boys, Girls, and Infants and Toddlers. Received Area Manager Recognition as "Best Merchandised Children's Department" - Atlanta Area stores. Train and supervise selling staff.

Managed food retail and food broker accounts totaling 5 million in annual sales. Developed promotional and merchanding strategies to increase sales and awareness of Quaker Diversified Products.

Mba, Marketing

Activities and Societies: Toast Masters Marketing ClubAttended graduate school on a full academic scholarship

Bachelor Of Science, Management

Activities and Societies: Phi Beta Lambda Business Fraternity Gamma Nu Chapter of Gamma Sigma Sigma National Service Sorority - Chapter.