Axel Albin-Lax Email and Phone Number
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I am a growth-oriented Product Management Executive with a proven track record of generating multi-million dollar impact on business economics through revenue creation, revenue retention, and OpEx & CapEx optimization. In my career, I have developed products and services, originated and scaled businesses from the ground up, grown millions of dollars of revenue, and created tens of millions of dollars of enterprise value. In my 25 years of experience at the intersection of business, strategy, and design, I have achieved the following:• Built a venture studio from the ground up that raised $XXM• Conceptualized and built a future-of-work platform for veterans that raised $XM at an $XXM valuation in 2023• Conceptualized and built a litigation asset assembly platform that raised $XM at an $XXM valuation in 2024• Conceptualized and am currently building 3 more companies (still in incubation) each expected to raise $XM at an $XXM valuation in 2025• Drove ~15% gain in revenue and ~22% in gross margins to a B2B SaaS company• Reduced product-development OpEx by 45% while delivering a 60% increase in development velocity• Increased customer engagement and time-on-site by 9x• Drove a 6X increase in monthly active users and a 40-point NPS increase for a huge intranet• Grew a D2C ecommerce business from $100K to $1.1M annual revenue with 85% gross margins over two years• Produced over 200 SKUs and fulfilled 40,000 orders while keeping equipment CapEx below $130K totalI excel at the rapid and profitable scaling of products, processes, and teams. My approach combines first-principles reasoning, user-centric design strategy, and systems thinking. My diverse experience includes: Over a decade of B2B. Over a decade of B2C and D2C. Startups. Multinationals. Tech. Tech-enabled. Ecommerce. Software. Services. Manufacturing.Depending on the day, my collaborators might praise me for my structured thinking or for my insightful creativity. I employ both to lead my teams through fog and complexity to deliver outsized results.Cross-Functional LeadershipStrategic PlanningBusiness CreationProduct DevelopmentProduct ManagementR&D and InnovationOperational ExcellenceBusiness IntelligenceProcess DesignContinuous ImprovementChange ManagementTurnaroundsSystems ThinkingBusiness Model DesignProduct DesignService DesignUser Centric DesignHuman Centered DesignB2B, B2C, D2C & EcommerceMarket AnalysisPricing StrategyProduct MarketingCustomer Retention Go To Market
Mahway
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Founding Partner (Chief Product Officer, Chief Strategy Officer)Mahway Jan 2022 - PresentLos Angeles, Ca, UsMahway is an investment firm designed to build dozens of high-growth unicorn-potential businesses with a collective of entrepreneurial operators who ideate, fund, and scale the next generation of world-class startups.---As Founding Partner, I built and currently lead a team that identifies market opportunities, creates business ideas, and develops them into investable companies.• Built a venture studio from the ground up that raised $XXM• Implemented an innovative portfolio strategy in which 60% of our portfolio companies have partnership agreements with at least one other portfolio company, and 40% have partnership agreements with two portfolio companies.• Conceptualized and built a future-of-work platform for veterans that raised $XM at an $XXM valuation in 2023• Conceptualized and built a litigation asset assembly platform that raised $XM at an $XXM valuation in 2024• Conceptualized and am currently building 3 more companies (still in incubation) each expected to raise $XM at an $XXM valuation in 2025 -
AdvisorLawfaster Jun 2024 - PresentLawFaster is a growth partner for small law firms. -
AdvisorAstonishing Labs Oct 2023 - PresentAstonishing Labs is commercializing science that challenges dogma to usher in the future of medicine. -
Member Of The Board Of AdvisorsAlphalit Jun 2023 - PresentAlphaLit is the world's first Litigation Finance Origination Platform. -
AdvisorEaglecorps Mar 2022 - PresentSalt Lake City, Ut, UsEagleCorps is a new kind of talent-development platform and talent marketplace. -
Chief Product OfficerIndinero Apr 2020 - Sep 2022Los Angeles, UsFull service, tech-enabled financial back-office outsourcing firm serving over a thousand SMBs, providing clients with accounting, bookkeeping, fractional CFO services, and tax preparation.---I was recruited to drive a product overhaul as part of a more extensive business overhaul.• Drove ~15% gain in revenue and ~22% in gross margins via repricing• Reduced product-development OpEx by 45% while delivering a 60% increase in development velocity.• Delivered all-new product platform with 100% adoption by the client base within 24 months -
Principal Product Designer & Enterprise ArchitectRoche Jul 2018 - Feb 2020Switzerland 🇨🇭 , ChRoche is a multinational pharmaceuticals, biotech, and life sciences company--one of the largest companies on the planet.---Hired to lead the user-facing content architecture and resolve challenges for the legacy systems of the company’s intranets and corporate sites.---Project 1 - Roche.com overhaulCompletely rearchitected Roche.com including a total refactor of content systems and re-org of content teams across the globe.Achieved a massive increase in relevance as indicated by a 900% increase to time on site.---Project 2 - Roche Home Intranet Led the strategy, concept and design for an entirely new intranet serving 103,000 employees in over 80 nations.This new intranet delivered 6x MAUs over the prior intranet and a 40-point NPS increase. -
Principal Enterprise ArchitectNovartis Sep 2017 - Feb 2020Basel, Baselstadt, ChNovartis is a multinational pharmaceuticals, biotech, and life sciences company--one of the largest companies on the planet.---Hired to overhaul Novartis.com and the enterprise intranet, and to solve some complex challenges arising from decentralized stakeholders, support for 20+ languages, and regulatory diversity across 80+ nations.Consolidated Novartis’ 9 intranets and 4 search engines into a single intranet serving 96,000 employees across 80+ countries. Solved the content strategy and designed the unified front ends for the intranet, enterprise search, and quick links panel.Generated a 12X increase to time-on-site after delivering a new content architecture for Novartis.com.Created content management models that enabled a 60% reduction in headcount though compliant syndication to each nation’s regional corporate site. -
Chief Product Officer & OwnerBetter Off Wed Jun 2012 - Oct 2017Product design, manufacturing, and e-commerce business built on Etsy, Pinterest, and Shopify.---Built a company to manufacture and sell a wedding cake topper invention. Scaled a hobby business with traction to millions of dollars of revenue. ---Grew business from $100K to $1.1M annual revenue with 85% gross margins over two years without increasing CAC. Built a content studio and bot farm. Exploited early access to Pinterest Ads Beta. Achieved 100% staff retention. Earned a 5-star reputation on Etsy (19,000 reviews).---Fought off domestic and international copycats to reclaim 30% of revenue that had been taken. Thrived for another two years in a dominant position in the market.---Produced over 200 SKUs and fulfilled 40,000 orders while keeping equipment CAPEX below $130K total for the life of the company. -
Head Of ProductBritely Oct 2011 - Feb 2013Palo Alto, Ca, UsConsumer internet startup acquired by Groupon Feb 2013. -
Ux Director And Co-FounderLanguage In Common Jun 2006 - Sep 2011San Francisco, Ca, UsClient services agency focused on design for web and mobile.Clients included Visa, Bessemer Venture Partners, Yahoo, Johnson & Johnson.We also had no-name clients that got acquired by Uber and LinkedIn.And just for fun, we concepted and designed 5 super-hip SF restaurants (Beretta, Delarosa, Starbelly, Super Duper, and Lolinda).Partner shops included IDEO, Frog Design, and many SF boutique shops. -
Director, Verbal BrandingAddis Oct 2005 - Jul 2006Berkeley, Ca, UsClients included Kashi, Popchips, Caesar's Palace, UC Berkeley. -
Design StrategistFreelance Aug 1999 - Oct 2005Clients included Crayola, Greendot Financial, and Pepsi.
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Associate Creative Director, Verbal BrandingInterbrand Jun 2000 - Jan 2002New York, UsClients included Nissan, American Airlines, 3Com, Clorox, and Palm Pilot. -
CopywriterInterbrand Aug 1999 - May 2000New York, Us
Axel Albin-Lax Skills
Axel Albin-Lax Education Details
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Harvard UniversityPhilosophy -
Self-EducatedBlockchain & Cryptocurrency Technology -
University Of California, BerkeleyWriting/Editing
Frequently Asked Questions about Axel Albin-Lax
What company does Axel Albin-Lax work for?
Axel Albin-Lax works for Mahway
What is Axel Albin-Lax's role at the current company?
Axel Albin-Lax's current role is Product Leader | Strategic Planning & Implementation | New Product Development | New Business Development | Revenue & Profit Growth | Operational Excellence | Research & Development | FinTech | AI | Ecommerce.
What is Axel Albin-Lax's email address?
Axel Albin-Lax's email address is ax****@****ail.com
What schools did Axel Albin-Lax attend?
Axel Albin-Lax attended Harvard University, Self-Educated, University Of California, Berkeley.
What are some of Axel Albin-Lax's interests?
Axel Albin-Lax has interest in Design, Backpacking, Technology, Trekking, Biomimicry, Diving.
What skills is Axel Albin-Lax known for?
Axel Albin-Lax has skills like Product Management, User Experience, Web Strategy, Information Architecture, User Interface Design, Brand Development, Creative Direction, Interaction Design, Content Strategy, Social Media, Digital Marketing, Creative Strategy.
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