Axel Christensen Email & Phone Number

Passionate #B2B Marketer from the #INDUSTRY with extensive strategic and hands-on experience and skills within #MARKETING, #CRM and #SALES and the interaction / collaboration with colleagues, departments, cultures, etc. I can contribute with international experience from B2B companies.STRATEGY TO EXECUTION:Solid experience working both strategically and operationally. I master and have hands-on experience with a variety of marketing disciplines and maintain a good overview. My knowledge about CRM and Sales and my technical and financial understanding and interest comes in as a huge benefit.DIGITAL & ANALOG MARKETING:I have experience with marketing disciplines covering both Digital and Analog Marketing. The optimal marketing mix has been somewhat diverse in the industries that I have had the pleasure of working within.• Websites: build and maintained multiple language B2B-websites including SEO, Google Analytics, Ads campaigns• Communication: including E-News and social media• Product marketing within multiple product categories• Copywriter: convey the good story and preferably with technical content.• Hands-on marketing toolbox Some of the marketing activities have been targeted trigger based digital campaigns in selected industries. Other campaigns are more general within lead generation, customer loyalty with automated response mechanisms as follow-up. DM, brochures, flyers, exhibitions can also still do the trick in certain industries. I conduct effective sales and marketing activities and I am comfortable keeping many balls in the air.CRM & DATA-MANAGEMENT:I have successfully been responsible for implementing two different CRM systems (Salesforce and SuperOffice) synchronized with ERP and Outlook. I also handled data-processing/-import, custom pages, quotation templates, dashboards etc.I did user training and acted as administrator and support.I've defined data quality & data discipline objectives and follow up.Linked, analyzed, and processed data from e.g., CRM & ERP in Access and Excel for multiple purposes.ECOMMERCE:As part of my job in the electronic components industry we introduced a webshop containing +500.000 electronic components with day-to-day delivery especially for the design engineers. With sales and marketing activities we achieved a 70% web share. MISCELLANEOUS:I'm also experienced in GDPR, as I took the lead in IWAKIs preparations for and implementation May 2018.Invaluable experience with B2B sales in the Nordic region, customer advisor, inventory management, procurement and pricing.

Listed skills include Email Marketing, Multi Channel Marketing, E Commerce, Marketing, and 46 others.