Griffin enables international consumer goods brands to enter and grow their business in the world's largest consumer market.- Developing commercial strategies to accelerate international brands in the Chinese market- Assisting international companies to establish their businesses in the Chinese market - Identifying suitable TPs, licensees and franchisees for international brands in the Chinese market - Acting as a commercial bridge between international licensors and Chinese licensees- Assisting Chinese companies with their brand management strategies- Management of complete IP M&A process and operational handover- Interim Management

Totuba is a global management & technology consulting and learning & development firm with over 15 years of experience. Our team of seasoned professionals delivers tangible results by transforming visions into reality.We specialize in: - Enhancing Customer Experience - Aligning People with Strategy - Boosting Sales Results - Elevating Employee Engagement - Reducing Costs - Digitalizing BusinessesOur pragmatic, results-oriented approach, combined with customized digital solutions, ensures significant improvements. We are the preferred partner for business enhancement in Automotive, Industrial Goods, Consumer Goods, Retail, Hospitality, and Life Sciences, with extensive experience across various sectors.Achievements: - Increased Customer Retention Rate by 4.5% - Boosted Purchase Inquiries by 34%, with a 2.5x increase in Qualified Inquiries - Achieved a 10-fold Sales Increase within 2 years - Reduced Costs by 50% within 6 months - Successfully Turned Around and Restructured multiple client businesses - Developed thousands of Leadership, Sales, and Functional Talents worldwideContact us today to elevate your business performance to the next level.

Global brand, retail & management consultancy. International licensing partner for brands & retailers, online & offline

Cosmetics, Skincare, Make Up, Hair Care, Body Care

Management of clothing, shoes and accessories in online and offline sales channels, including marketing. Brands: USPA, Jockey, Lee, Eddie Bauer

Management of clothing, shoes and accessories in online and offline sales channels, including marketing. Brands: Nautica, Jeep, Juicy Couture, Daniel Hechter, Reima, OVS, Disney, Hasbro, Universal, and others

Development of franchise service capabilities at both headquarters and regional offices; Promoting execution excellence nationally in relation to visual merchandising, retail stores, stock management, staff training and others.Developed a support strategy for franchise operations covering over 9,000 stores nationwide.

Driving store efficiency measures with a focus on increasing sales performance, inventory management and cost reduction. Improving the level of qualification within the company organization by streamlining business processes, developing standard operating procedures (SOP) and subsequent training content.

Responsibilities covered a wide range of business departments and business development projects for Metro China, with a focus on promotion, offline operations, new business model conception and implementation.