• Planning and executing the launch plan of the Playground app including creating communication assets like promotions, tutorials, testimonials, newsletters, etc.• Creating the new visual identity of the Volvo Operational Concept.• Supporting SoMe and content operations like content planning, post creation, livebroadcast facilitation, presentation deck compiling.• Being a POC for internal stakeholders (e.g., HR, Production Logistics, PlantManagement) and external consultants (e.g., IT, UX design, Creative, Suppliers) to collaborate on cross-functional projects.

Developing graphic assets like SoMe templates, presentation decks, and logo design, to amplify the unique messaging of the WIT Venture Studio and systematize the content creation process.

Supporting the Social Media team with SMO, content marketing operations, and tracking social analytics.

• Generated the Content Creation SOP in line with Brand Guidelines. • Planned and executed content pieces that are focused on hitting the target social metrics objectives of a marketing campaign. • Measured KPIs (Audience Growth – FB, IG, LK), (Reach – IG, LK), (Engagement & Conversion – IG & LK). ACHIEVEMENTS:- Decreased content creation time by 30% per social post and increased the consistency and harmony of the brand ecosystem. - Increased audience reach by 200% and generated leads from content on LK. - Successfully achieved OKR success by 90%.

• Inspected online forums for immigrants in Sweden to extract key consumer needs and challenges. • End-to-end management of the content and social media portfolio. • Designed marketing material in various formats (video, text, pictures, animations) for B2C and B2B communications. ACHIEVEMENTS: - Compiled a large database of primary consumer pain points and a mailing list with up to 300 potential recipients.- Ensured 3 months of projected social posts, and increased publishing frequency from 1 post per month to 3 posts per week. - Successfully planned and executed all content operations on LinkedIn, Instagram, and Facebook.

- Assisted customers through Front desk reception. - Organized and covered Datasheets into digital copies. - Analyzed financial statements under the mentorship of accounting consultants.