As the Director of Communications at BLACK LEMON, I lead the development and execution of strategic and creative social media campaigns that drive brand awareness, engagement, sales and growth. With a BA in Advertising & Marketing from Notre Dame University - Louaize (NDU), I have over 4 years of experience in social media management, content creation, and marketing campaign management. I have worked with various clients and organizations, such as SKL International and GAVICI, to deliver impactful and innovative social media solutions that align with their goals and values. I have also won multiple awards for my photography skills, which I use to showcase the beauty and diversity of Lebanon. I am passionate about using social media as a tool for positive change, social justice, and community building. I am always eager to learn new skills, explore new trends, and collaborate with other professionals in the field.