Independent Business Owner
CurrentFrom concept to product in 16 months Inventor of the ALTA SIX GPR (General Purpose Rack) www.altaracks.com Design and development from concept to productManaging day to day operation and financialsDevelop manufacturing and logistic plans and executeBusiness plan development, sales and marketing strategy and execution Utilizing Human Factor Engineering methods to ensure usability and safety of the product without sacrificing functionality Utilizing State and Federal aid program for support Developing manufacturing plans to accommodate limited capital based on Six Sigma and Agile techniquesImplementing SEO, social marketing, AdWords, videoDeveloping short and long-term sale plans and growth forecast system Teaming with other vendors to build a better value proposition for the consumer Patent and trade mark completed Nominated for the product of the year thru State of Utah office of Sports Commission Sale increase by 50 percent month on month Establishing accounts with major retailers Teaming with other outdoor companies to create higher value proposition