Ayelet Sapir Email & Phone Number

New York, Ny, Us

New York

Digital Product ConsultancyProduct Management ǁ CX & Customer Journey ǁ Strategy & Operations ServicesAdvise and consult organizations on how to build a digital presence. Defining digital strategy and fulfilling it by implementing developing projects while obtaining set goals and KPIs. Optimize user experience across a range of platforms. Promote a digital self-service agenda.• Develop strategies and marketing programs to strengthen a brand's footprint in the digital ecosystem and generate business opportunities. • Implement marketing automation methodology and tools to generate demand and increase customer loyalty. • Develop customer service solutions and facilitate online engagement for increased revenue.• Obtaining a holistic view of the customers, whilestrengthening stakeholder and business interests.• Researcher. Lecturer. Offering training and education in the digital ecosystem.

Tel Aviv, Israel

Digital Channels & Digital Products Director (2014 – 2017)Head of Product - Healthcare Digital Products (2010 – 2014)Senior Product Manager - Healthcare Applications (2007 – 2014)• Responsible for the development, maintenance and ongoing operation of all digital systems.• Managing Maccabi's Digitial transformation from Legacy to digital Frontend. Initiating, positioning and developing the IT digital road map, portfolio, and actual systems implementation.• Managing large-scale development projects (thousands of Man-Month) including; initiation; budgeting; Scoping; design; development; testing; implementation and ongoing support. Leading in-house delivery and operation teams and external vendors – local and international.• Developing multi-channel customer interaction business strategy while interacting closely with senior management, business, and end-user. Introducing: Web applications; cellular, SMS, Call Center, self-service kiosks and Social media channels.• Overall responsibility for IT Digital budget.• Leading and establishing processes for IT hardware and software tenders including vendor selection and negotiating contracts.• Introducing Agile development.

• Managing Internet and Intranet-based projects relating to the military legal field.• Leading organizational processes coordinating between developers and management.• Leading projects from initiation through specification design to implementation.• Drafting specifications and RFP documentation for systems and user interfaces and • Reviewing and choosing the optimal proposal from the RFPs (tools and systems)

• Responsibility for all project lifecycle processes - systems analysis, initiation, design, and implementation. • Managing an in-house technology team of 5 and external technology suppliers. Managing budget and business plans• System implementation throughout the organization, establishing implementation processes and providing technical support to all users in the organization throughout the implementation process.• Enhancing overall systems use by providing additional functionality• Exploring new methods to analyze spatial information

Amsterdam Area, Netherlands

• Manage GIS database and applications development.• Operating and programming geographic data systems (ArcView, ArcInfo).• Expanding the use of GIS within the organization. • Design key GIS workflows.• Provide training for GIS operators within the organization.

Israel

Master Of Science (Msc) In Urban And Regional Planning

M.A. In Natural Resources Management And Environmental Policy. Urban And Regional Studies

Bachelor Of Arts (B.A.), Geography