Ayu Nabilah Email & Phone Number

Shah Alam, Selangor, Malaysia

Digital Marketing:- Develop and implement digital marketing strategy for MY FamilyMart App. - ⁠Plan and execute digital campaigns to enhance user engagement and retention within the app.- ⁠Stay informed about industry trends, best practices, and emerging technologies in mobile app marketing.UI/UX:- Conduct user research to gather insights.- Provide strategic insights and recommendations to enhance marketing performance through effective UI/UX design.- Work closely with developers and IT team to ensure design specifications are implemented correctly.- Ensure consistency in brand messaging and visual identity across all marketing touchpoint.E-Commerce: - Focal person in coordinating menu across e-commerce platforms such as MY FamilyMart App, GrabFood, FoodPanda, and ShopeeFood.

Malaysia

- Focal person in managing Sunway Super App’s social media (Facebook, Instagram, TikTok & LinkedIn)- Managed social media content calendar, post scheduling, and performance optimization- Researched on social media trends and ensuring each vertical’s campaign leads are aware of changes that are relevant to marketing activities and needs. - Provided and analyzed social media analytics on monthly and campaign basis - Developed creative content strategies, emphasizing on TikTok, Instagram, and Facebook- Identified, recruited, and oversaw KOL

Selangor, Malaysia

Kuching, Sarawak, Malaysia

- Developed and delivered project presentations to external partners.- Managed outreach to external partners for sponsorship opportunities.

Kuching, Sarawak, Malaysia

Organising Committee of Youth Experience (Speak Up Sarawak), AIESEC in Kuching- Coordinated Speak Up Sarawak (SUS) 9.0 program activities.- Conducted volunteer interviews and assisted in the selection process.- Provided mentorship and oversight to volunteers during the project.- Coordinated with students and volunteers throughout the project.- Designed and issued certificates for speakers, schools, volunteers, and students upon project completion.

Malaysia

Kuala Lumpur, Malaysia

Permata interact is an interactive volunteer program which delivers practical English language education using a combination of tablet devices and other multimedia learning tools. We want our Gen Z to benefit from innovative teaching methods by utilizing the transformative power of technology!

Bachelor Of Communication (Hons), Strategic Communication, 3.70 (Cgpa)

Activities and Societies: - Protocol member of Majlis Perasmian Student Lounge Fakulti Bahasa dan Komunikasi & Sesi Menandatangani.

Diploma Of Education, Tesl

Activities and Societies: Permata InteractDean list in the fourth and fifth semester. Graduated with CGPA 3.72