Ayush Pant Email & Phone Number

Delhi, India

New Delhi Area, India

I founded Aurelius in February 2015. I'm currently serving the role of Head of Business Development & Chief Marketing Officer here. Aurelius is a digital marketing consultancy & web analytics firm bringing together brilliant minds with years of experience in digital marketing, creative concepts designs, advanced web analytics, digital marketing & growth hacking strategies.I prefer to work with established brands, but I'm open to working with well funded start ups who require a "growth hack" to see a dramatic increase their business's key performance indicators (KPIs) Aurelius offers the following growth hacking solutions to businesses with a diverse portfolio of current clients ranging from best-selling authors to multi-million dollar established brands. We offer the following services to our clients: - Campaign Development Strategy - Creation of Buyer Personas - Multi-Channel Traffic Strategy - Digital Advertising Campaign Deployment - Identification of Key Performance Indicators (KPIs) - Advanced Excel Dashboards Reporting - Conversion Rate Optimization (CRO) - Inbound Marketing - Landing Page Conceptualization & A/B Testing - Competitive Analysis - Google Adwords Management / Optimization / Reporting - Social Media Campaign Management & Optimization - Creation of Marketing Strategies If you don't want to work with agencies with tall promises that fail to live up to expectations, and need "real" digital marketing consultancy services that actually bring results - feel free to drop me a line. I can ensure that you see a dramatic growth in your business via a range of cutting-edge digital marketing / analytics services.

Gurgaon, India

• Developing marketing strategies and implementing quarterly and annual marketing plans towards achieving targeted number of leads, and revenue as per business plan. • Initiated paid search marketing program from April ’13 and consistently achieved 20-25% month over month growth in lead volume via Google Adwords, Bing, Facebook and other paid channels • Streamlined promotions, Public Relations (PR) strategy, planning of various online events / webinars and achieved consistent coverage on major tech blogs, and news sites generating significant brand awareness and buzz for the organization• Responsible for complete Social Media Management for WizIQ’s Official Facebook page, achieving consistent month over month growth along with excellent engagement from the audience• Streamlined e-mail lead nurturing processes, deployed better e-mail management systems, and tested and optimized e-mail content for optimum open rates, and targeted user actions• Coordination & marketing of collaterals (e-books, case-studies, whitepapers), and content distribution strategy via internal web properties as well as paid distribution.

Gurgaon, India

- Responsible for brand communication through digital channels, setting up key marketing projects and execution of digital marketing campaigns, tracking and optimization.- Lead in developing key web analytics reports using multiple tools to derive actionable insights, and optimization of online sales channels.- Provide competitive analytics through tracking, collection, and extensive analysis of competitors data using various tools and technologies.- Overseeing continuous expansion and growth of digital sales channels like paid search, social media, organic, affiliates, e-mail, and more.- Perform A/B and multivariate tests for improving overall site's and digital marketing campaign's performance.- Collaborate with multiple teams within the company to ensure seamless operations in all of company's digital marketing operations.- Drive new initiatives and test new tools and technologies related to SEM, campaign analytics, & competitive analytics.

Mumbai Area, India

- Business analytics and data mining for web based strategic revenue generation models.- Managing key account of a Fortune 100 Multimedia and Creativity Software Products Company based in U.S.- Keeping track of site KPI’s and recommend tweaks, improvements and flag implementation (quality) issues as some of the key parts of the role.- Drive reports to monitor campaigns and provide actionable feedback on their effectiveness.- Enabling Client engagement and Business Development in coordination with Onsite Team- Drive reports to monitor internal and external campaigns and thereby delivering actionable comments on their effectiveness.- Successfully transition of pilots into fully functional processes.

Washington D.C. Metro Area

- Managed advertising spend on platforms like Google Adwords, Yahoo Sponsored Search, Microsoft Adcenter, Facebook and various others.- Developed internet search marketing strategies that included pay-per-click marketing, social media, and search engine optimization for various projects.- Performed in depth quantitative analysis of client’s Search Engine Marketing (SEM) results.- Ongoing keyword discovery to expand and scale pay-per-click marketing campaign.- Perform A/B & multivariate split tests on various ad copies in ppc campaign & manage ateam of designers and developers for launch of a new design & current site optimization.- Provide hourly, daily, weekly analysis of several clients web properties performance.- Review staff planning need and participate in recruitment and resource management.

Rochester, New York Area

- Worked with SunGard Availability Services to conduct risk assessments and Business Impact Analyses to identify vulnerable areas within the company's critical business.- Worked conjointly with IT department and other key personnel to determine if changes in hardware or software configurations affect disaster recovery plan outcomes.- Worked with senior management to develop Business Continuity Plans for various departments under Excellus Health Plan (EHP) to ensure continuity of critical businessfunctions in the event of an emergency or disaster.- Responsible for deployment of E-Planner a Business Continuity & Disaster Recovery software by Sungard Availability Services.