Ayzit O. Doydum Email & Phone Number

Philadelphia, Pa, Us

Remote

• Established UX research practice for a middle-market payment services organization with a focus on supplier-facing products, informing product design and business strategy.• Organized collaboration between UX researchers, business analysts and market researchers to comprehensively aggregate data across channels and identify knowledge gaps.• Contributed user perspective to design process, working closely together with product owners, UX and content designers.

Remote

• Designed, executed, and analyzed mixed methods research (surveys, prototype tests, user interviews) with the aim of understanding client needs for online security modernization.• Communicated research findings to stakeholders throughout the company through research reports and provided actionable guidance for product design and content strategy.

Remote

• Conducted mixed methods research (surveys, click tests, moderated usability tests) at all stages of the product lifecycle for ups.com and the UPS mobile app.• Shared research findings and recommendations with stakeholders through data visualizations and dashboards.

Remote

• Created Sketch wireframes for science-based performance mindset coaching chatbot mobile app.• Conducted exploratory research and usabililty testing for new features.

Remote

• Designed website as well as digital and print marketing collateral including menus, flyers, and social media ad campaigns.• Increased sales by 20% through implementing customer loyalty program and targeted marketing using NCR Aloha software.

Nashville, Tennessee, United States

• Developed engaging child-friendly novel computerized games to measure the development of executive function in pre-K to 3rd grade children.• Led a 10+ person interdisciplinary team of research assistants in data collection at schools, data analysis, and presentation of research findings at conferences and community outreach events.

Nashville, Tennessee, United States

• Led a team of 4 undergraduate students through the user-centered design process to develop initiatives to foster computer science engagement among local female high school students.• Collaborated with local organizations to prototype a technology career mentorship website using our qualitative research insights.

Atlanta, Georgia, United States

• Assisted with design, data collection, analysis, and publication of multiple research studies focused on the development of episodic and autobiographical memory.• Designed Emory Child Study Center website.

Remote

• Adapted and usability tested a computerized version of The Picture Sequence Memory Task for the NIH Toolbox Cognition Battery.

Master Of Science (M.S.), Psychology (Cognition And Cognitive Neuroscience)

Activities and Societies: Peabody Graduate Student Associaton

Bachelor Of Arts (B.A.), Psychology, Minor In Cognitive Neuroscience

Activities and Societies: Temple Psychology Majors' Association, Psi Chi National Honor Society in Psychology, Temple Student Government