Azalea Cryssle Kyle Atanacio Email & Phone Number

As Project Management OfficerAssign new briefs to be created for the next week for all the writersRun Zapier Automation for this copywriting tasksDistribute tasks for the week equally to writers, designers, and campaign buildersDistribute Ad Hoc projects for Upwork and Fiverr freelancers for the week on AsanaRun quality checks on static designs and landing pagesReview and upload video and infographic campaigns into appropriate Google Drive FoldersGo through campaigns for the next month and check roadmaps to make sure the next task has been relayed and has a due dateCreate and run searches on Asana Daily to ensure that no tasks are missedNote KPIs weekly: briefs created and their adaptation rate, campaigns launched, Ad Hoc tasks completedCreate Asana projects, Google Drive Folders, Canva and Magisto accounts for new clientsCreate new Asana roadmaps for requested or new campaignsUpdate Asana week numbers and campaign statuses for WIP campaigns for the monthCoordinate with CS to ensure that any requests or feedback can be relayed to the team clearlyCoordinate with the Performance team when they want to test a new lead generation methodCollaborate with team when mistakes are made to rectify SOPs and ensure they don’t get repeatedResponsible for ensuring all ad campaigns for nearly 200 schools will launch on timeDelegate tasks to a production team of 11 people spread across 4 different countriesIdentify issues in roadmaps or causes of production delays and fix themAs Marketing OfficerBuild approved briefs on Facebook Business ManagerLaunch prepared campaigns and revisit in the next few days to pick ads to stop runningWeekly assessment of Lead Generation PerformanceIdentify underperforming schools, create searches on Facebook Business Manager and Google SheetsCreate new audiences and adsets for underperforming schools on Business ManagerReview new landing pages for their email integrations through Unbounce

Robinson'S Equitable Tower

Greenhills

As brand assistant, I dealt with fixing collaterals for advertising. I was part of redefining the brand of our product, the company's subsidiary, how it should be perceived and the things we could do to raise awareness for it. Marketing strategies, and coordinating with our mall branch, increasing sales, was part of my job description. I also managed the layout of our brochures, took part of the shoot for our brochure, I even shot a few things myself, looked for models that fit our clientele. But I also experienced telemarketing, helping out to boost the sales of our company, recruit new people, assisted in the renovation of our mall store and the paper work that came along with it.

Bachelor Of Arts (B.A.), Mass Communication/Media Studies

Bachelor'S Degree, Mass Communication/Media Studies

Activities and Societies: Adamson University Mass Communication Society Papyrus (Official Paper of the Mass Comm Department) Falcon Radio.