Andrew Zaganelli Giacalone Email & Phone Number

Germany

Leads Global Fishing Watch's media and public relations efforts, spotlighting how AI, data, and machine learning can drive government policy towards a more sustainable ocean future for all. - Designs and implements Global Fishing Watch's media strategies to support organizational goals and priorities;- Cultivates and manages strong relationships with media representatives, ensuring conventional anddigital coverage that builds credibility and awareness of Global Fishing Watch’s mission andachievements.- Leads development and maintains oversight of all written press materials, including story pitches,media advisories/briefings, press releases, as well as the preparation of press kits, backgroundersand talking points for spokespeople.- Responds to day-to-day media inquiries and conducts proactive outreach;- Develops, implements and leads in-house media training programs; - Guides, directs and prepares spokespeople for media interviews.

Bonn, North Rhine-Westphalia, Germany

Coordinated a team of 6 people across various geographies to design, launch, and communicate the UN initiative's annual global SDG awareness campaign, build and improve digital communications outputs, manage media and press, and develop key partnerships. - Successfully managed the ideation and creation of annual global communications and mobilization campaigns and oversees all communications, branding, visual identity, content, and media efforts around the campaign, the UN SDG Action Awards, and the Global Week to #Act4SDGs; - Directed communication and outreach efforts leading to the most successful UN SDG Action Campaign effort ever with over 150 million SDG actions around the world, and an uptick in campaign communications reach and engagement by over 30%; - Developed new strategic initiatives to drive the UN SDG Action Campaign's digital comms and media outreach efforts to new audiences, including media partnerships with RAI, DW, and NPR; - Forged global partnerships with civil society, private sector, and Member State partners to ensure maximum visibility for the UN SDG Action Campaign's UNITE TO ACT initiative and drive SDG action around the world in line with UN objectives; - Drafted press releases and coordinated media outreach in line with strategic communications objectives; - Advised organizational leadership on risk management and strategic direction.

Bonn, North Rhine-Westphalia, Germany

Advised global executive leadership and developed robust media relations strategies while evaluating and addressing organizational risks in the press and media and devising curated responses. Led collaborative communications efforts in defining key messaging on climate justice, living incomes, and for international media risks. Coordinated Fairtrade's Global COP27 Communications efforts across 21 national markets. - Achieved a 630% increase in media exposure for Global CEO in just 5 months (Fairtrade International) and ensured a 72% positivity rate in media coverage of our Global CEO through targeted interviews and op-eds on issues spanning from COP26 and climate change to living incomes. - Led the Fairtrade system's climate communications on COP27 across 12 markets achieving a 40% increase in total media mentions and reaching +200K digital accounts.- Crafted key messaging, speeches, op-eds, and talking points for executive leadership and press releases; - Monitored and analysed media coverage, anticipating reputational risks and leading crisis communications efforts across the global Fairtrade system; - Built and oversaw Fairtrade’s thought leadership program positioning key figures for media opportunities and online exposure producing 300% increase in pick-up over a 5-month period;- Led coordinated communications efforts across digital platforms and media relations to maximize Fairtrade campaigns on a range of issues spanning sustainability to living income.

New York, New York

Managed Denmark’s nation-branding efforts across the East Coast with key focus on sustainability and intergovernmental public affairs. Advised diplomatic leadership on communications priorities and managed public relations efforts for state visits of Prime Minister and Foreign Minister. - Built Denmark in New York’s entire communications profile, including 4 Talks at Google, +100 blog posts, 2 UNGA events, and speeches for leadership (Prime Minister, Foreign Minister). - Articulated key messages, talking points and remarks for Danish leadership including Consul General, Ambassador, Foreign Minister, and Prime Minister while maintaining a keen understanding of political and diplomatic sensitivities; - Developed Denmark In New York’s ‘voice’ on green diplomacy through +100 blog posts, op-eds, and targeted interviews;- Produced and crafted original high-impact videos on Danish sustainability efforts for global digital audiences including a Talks at Google with Jeffrey Sachs on happiness and the SDGs;- Fostered and curated relationships with leading stakeholders including TechNYC, Earth Institute, and UN Global Compact to advance Denmark’s sustainability mission at the UNGA.

Greater New York City Area

Project managed special communications initiatives successfully positioning Innocence Project as the leading criminal justice organization in the US. Ensured buy-in from influencers and celebrities to help promote the organization nationally. - Expanded engagement and led the development of the Guilty Plea Problem Campaign - the organization's most ambitious awareness campaign, its digital strategy and eventual launch;- Wrote, directed, and produced Guilty Plea Problem Campaign videos, outperforming expectations with pick up from HBO’s Last Week Tonight and more than +8 million views.

Greater New York City Area

Drafted strategic digital content in line with United Nations political messaging and produced and presented live UN television broadcasts for international diplomats and UN staff.- Curated weekly media analyses for Secretary-General Ban Ki-moon on global media risks and crisis communications;- Monitored peace and security and diplomatic crises to anticipate media challenges and crafted tailored communications recommendations for UN leadership;- Composed +1000 UN News Centre stories – short form and long form – including interviews with key UN officials and leading international political stakeholders;- Managed a multimedia team that produced weekly news roundups for the UN News Centre’s digital platforms. Managing two assistants in the production of video and other communications deliverables on a weekly basis.

Greater New York City Area

Monitoring and analyzing current events, public opinion and press, identifying issues and trends, and advising management and relevant offices on appropriate action/responses;Monitoring media coverage of specific major international issues of interest to the United Nations and researching and drafting weekly analytical reviews of trends in media reporting, commentary, and social media for use by senior UN officials;Researching, drafting and assisting in editing news stories and features on UN activities system- wide and other related content for posting on the UN News Centre web site;Managing the UN News Centre's social media presence as needed on Twitter and Facebook; executing multimedia projects and providing the website with original video and photo content;Conducting interviews, when necessary, with high-level UN officials, General Assembly delegates, and other members of the UN system for media and outreach purposes, including publication on the UN News Centre website.

Greater New York City Area

Producing and reporting for international broadcasters on US-focused news items, including Presidential elections, major sporting events, and breaking news;Sourcing, locating and organizing interviews with major newsmakers including prominent US politicians, celebrities and television personalities;Overseeing the logistics and bookings for all live broadcasts of international clients;Analyzing media trends and news-worthy events and pitching them to clients for possiblecoverage;Clients: SKY Tg24, RAI Italia, TVNZ, Mediaset, La7.

Greater New York City Area

Monitoring daily broadcasts of the General Assembly and Security Council meetings as well as the Noon Briefing and a range of UN Press Conferences;Selecting and editing sound bites and video clips for video packages for UN Television's clients;Editing 2 minute clips for broadcast on Unifeed's website and writing detailed yet concise copy describing the UN events covered by Unifeed.

Greater New York City Area

Establishing and maintaining productive partnerships with Rizzoli Corriere della Sera's magazines, A, Amica, and iO Donna, as well as its newspapers, La Gazzetta dello Sport and Corriere della Sera;Identifying editorial needs and matching them to appropriate solutions when resolving production issues;Monitoring ongoing developments inside and outside the RCS environment in order to keep the production team informed and anticipate challenges;Meeting deadlines for delivery of production services and editorial materials;Liaising with multicultural teams in various international offices to produce high-quality editorial content.

Rome Area, Italy

B.A. (Joint Honours), English And Philosophy

English and Philosophy Joint Honours Degree

Master Of Arts (M.A.), Film Studies

High School Diploma