Digital Strategist Lead
CurrentClients: SiDU, WWF, Fujifilm, Taiwan Tourism, etc.I am responsible in:• Commanded the creative vision and digital strategy for six major brands: APCA, Fujifilm, SiDU, WWF, Cottonesia, Taiwan Tourism, etc.• Supervised the end-to-end execution of 360° campaigns and brand activations.• Led the development of pitch decks, overseeing research, design, and strategic planning.• Led a multidisciplinary team, including content planners, ad strategists, and social media designers,… Show more Clients: SiDU, WWF, Fujifilm, Taiwan Tourism, etc.I am responsible in:• Commanded the creative vision and digital strategy for six major brands: APCA, Fujifilm, SiDU, WWF, Cottonesia, Taiwan Tourism, etc.• Supervised the end-to-end execution of 360° campaigns and brand activations.• Led the development of pitch decks, overseeing research, design, and strategic planning.• Led a multidisciplinary team, including content planners, ad strategists, and social media designers, ensuring alignment with brand goals and effective campaign execution.• Managed budget and resource allocation across multiple campaigns, optimizing ROI through strategic • oversight.• Presented campaign strategies, creative concepts, and performance reports to clients, ensuring alignment with objectives and securing approvals.• Managed project execution across various initiatives, ensuring coordination, execution, and delivery of campaigns.• Built and maintained a collaborative team environment, mentoring team members to ensure consistent performance and morale. Show less