Azul Canessa

Azul Canessa Email and Phone Number

Co-Founder @ Hapykuere
Buenos Aires Province, Argentina
Azul Canessa's Location
Argentina, Argentina
About Azul Canessa

I am an industrial designer (UBA) and my focus is management, leadership and continuous training with digital products and ecosystems. I am interested in leading, coordinating and managing teams with the aim of achieving solutions that provide a unique and simple experience to the end customer.With more than 13 years of experience in product and digital ecosystems development, I had the opportunity to lead and accompany the research and definition of strategy, redesign and development of products from scratch. Experience in various industries: banking, health, retail, airlines, fast food, among others.I have experience leading internal and client teams in the context of digital transformations and scaling organizations with a focus on continuous training on product, agility and design thinking topics.I have the ability to be collaborative, flexible and can prioritize actions in the context of uncertainty, focusing on results.I actively seek opportunities that allow me to:1. Lead the development of the strategy and vision of disruptive products, services and ecosystems.2. Manage holistic solutions that aim to create a new and differential experience for end users.3. Interest in the development and acceleration of new businesses oriented to the startup world.I have a strong motivation and eagerness to seek solutions to unresolved needs.

Azul Canessa's Current Company Details
Hapykuere

Hapykuere

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Co-Founder
Buenos Aires Province, Argentina
Azul Canessa Work Experience Details
  • Hapykuere
    Co-Founder
    Hapykuere
    Buenos Aires Province, Argentina
  • Digiconsulting
    User Experience Researcher
    Digiconsulting Aug 2024 - Present
    Lead final user research with the goal of redefining the value proposition of bank products and services for multiple customer segments.Research with end customers of banks in the region: Argentina, Uruguay, Bolivia
  • Ígnea Group
    Mentor
    Ígnea Group Jul 2024 - Present
    Santiago Metropolitan Region, Chile
    I help area leaders implement problem-solving methodology in their daily tasks to achieve the implementation of solutions that have an impact on the business in the short term and solve the right problem. Mentoring takes place within the framework of Ignea's problem solving workshop learning program.
  • Mckinsey & Company
    Engagement Manager
    Mckinsey & Company Oct 2022 - Mar 2024
    Leadership and management of multidisciplinary teams to:- define digital strategy for multiple touchpoints on the same service.- implement digital product- Design of communication, growth and product deployment strategy.- C Level training to implement strategy in the context of digital transformation.
  • Mckinsey & Company
    Associate Design Director
    Mckinsey & Company Oct 2020 - Oct 2022
    In context of digital transformations:- I led several clients to scale their design organizations - C Level training to define design operations and ensure business impact
  • Mckinsey & Company
    Senior Designer
    Mckinsey & Company Apr 2019 - Oct 2020
    Buenos Aires
    In context of digital business building I led design research to evaluate behavior that would allow defining a solid strategy for a new product or service.
  • Mckinsey & Company
    Designer
    Mckinsey & Company Apr 2018 - Apr 2019
    In the context of digital transformation, I led multiple development squads (Product, Design and tech profiles) to ensure:1. Implementation of best practices of human-centered design methodologies. 2. Demonstrate design impact on the business through experience and usage conversion metrics.
  • Germinal Rh
    Service Designer Consultant / Instructor
    Germinal Rh Jun 2017 - Apr 2018
    Buenos Aires, Argentina
    Consultant in Human-Centered methodology for assessment and development processes to improve customer experience from existing product/services.Training company's employees to introduce them to new methodologies that allow them to address business problems and effective project management. Provide tools to promote innovation within an organization.
  • Globant
    Ux Designer - Service Designer
    Globant Nov 2012 - Jun 2017
    Buenos Aires, Argentina
    Senior Service Designer:Lead user research and analysis in relation to the user experience of the product/process; mapping their problems, motivations, needs and behavior with the aim of defining a holistic improvement strategy to implement in the short, medium and long term.Senior UX Designer:As a UX designer I created, designed and tested new user-centric interactions based on usability best practices. I worked with wireframes and user flows design in the prototyping of digital interfaces in low fidelity to test solutions and iterate during development cycle.
  • Facultad De Arquitectura, Universidad De Buenos Aires
    Ayudante Docente - Morfología I - Cátedra Bianchi Lastra
    Facultad De Arquitectura, Universidad De Buenos Aires Mar 2013 - Aug 2015
    Buenos Aires, Argentina
    Asistencia para diseño de clase. Evaluación y calificación de alumnos. Dictado de clases teóricas complementarias. Seguimiento personalizado con alumnos.
  • Themac
    Product Designer
    Themac Oct 2012 - Mar 2013
    Asistencia de diseño en el proyecto nueva generación de camión recolector de basura de carga lateral. Responsable de diseño conceptual y modelado de piezas de acuerdo a restricciones de materialidad y funcional.
  • Vortex Design Solutions S.R.L.
    Product Designer
    Vortex Design Solutions S.R.L. Mar 2011 - Mar 2012
    Asistencia de diseño en proyectos varios en modelado de piezas de acuerdo a restricciones de materialidad y funcional.

Azul Canessa Education Details

Frequently Asked Questions about Azul Canessa

What company does Azul Canessa work for?

Azul Canessa works for Hapykuere

What is Azul Canessa's role at the current company?

Azul Canessa's current role is Co-Founder.

What schools did Azul Canessa attend?

Azul Canessa attended Universidad De Buenos Aires / Uba, Enerc, Aeba.

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