Brian Fourman Email & Phone Number

Chicago, Il

Chicago, Il

Fifth employee hired to effectively direct cross-functional teams of 30+ individuals across five key accounts (Kawasaki, US Cellular, Mike’s Hard Lemonade, Chamberlain, & SteelSeries) with upwards of 8-10 direct reports. Responsible for a multitude of brand campaigns/launches with heavy emphasis on blended marketing and Omni-channel experiences. Managed $MM in operational budgets and annual revenue, P&L's, staffing plans, forecasting, modeling, retainer negotiations, and MSA's. As a member of the executive leadership team, I collaborated with strategic planning, creatives, and technology to win any number of new business pursuits.Key Successes:(External)- Catapulted Kawasaki Motors from being the #4 Japanese manufacturer to #1 - Launched the Ninja 300 and sold every motorcycle manufactured – more than any in KMC history - Developed/Launched the 4-Wheel Dealer Education Tour – Increased Teryx4 Sales by ~200%+- Completely revolutionized and transformed both Kawasaki and US Cellular's Retail experience- Negotiated and secured prominent product placement and promotional partnerships for Kawasaki with three major motion pictures: Jurassic World, Transformer’s 4, and The Lone Ranger- Re-launched the Chamberlain MyQ Smart Home Garage- Developed variety of award-winning campaigns for Kawasaki and Pabst Brewing Co. (Internal)- Helped grow Trisect from a $1MM to $25MM agency- Organically grew revenue by ~400% over 5 year period - Nurtured a start-up culture into a national agency ranked 3rd on Ad Age’s list of Best Places to Work, and ranked “One of the Most Effective Independent Agencies in the Country” by the Effies Index

Chicago, Il

Kawasaki Motors Corp. and US Cellular

Chicago, Il

Kawasaki Motors Corp, Pabst Brewing, Constellation Brands (Robert Mondavi, Woodbridge, Arbor Mist), Sorrento Lactalis (Sorrento, President, Rondele), and Culligan Water

Chicago, Il

Kawasaki Motors Corp, Pabst Brewing (Old Style, Schlitz, Primo, Lone Star), Kimberly Clark Healthcare, and Culligan Water

Chicago, Il

Managed day-to-day client relationships on four key pieces of business (Visa, Jamba Juice, Sony PlayStation, and Jim Beam). Responsible for developing a variety highly-effective promotional campaigns and digital content to strategically support client initiatives/objectives. Participated in a variety of new business pursuits to aggressively grow agency roster. Key Successes:- Directly responsible for helping win and manage three new pieces of business equating to closely $1MM+ in incremental revenue (Visa International, Jamba Juice, and Sony) - Negotiated and secured prominent product placement partnerships with: IOC, FIFA, Walt Disney, and Sony

Chicago, Il

Managed regional client relations on Infiniti Automobiles. Responsible for developing a highly-effective National/Regional campaigns and digital content to strategically support client initiatives/objectives.Key Successes:- Concepted and executed a variety of successful experiential marketing activations to effectively support the launch of the 2005 M35/M45

Chicago, Il

Managed day-to-day client relationships on: Merck (Crixivan and Maxalt) and Shire (Fosrenol and Adderall). Responsible for launching a variety of new therapies and participating in new business pursuits to aggressively grow agency roster. Key Successes:- Facilitated the new product development and launch of Fosrenol, fosrenol.com, & phosphatecontrol.com

Urbana-Champaign, Illinois Area

Responsible for managing client relations on: Miller Lite, Jack Daniels, McDonald's, US Army, GKC Theatres, Depo-Provera, and pursuing a variety of new business.Key Successes:- Top billing Account Manager four years in a row

Ms, Advertising / Marketing

Bs, Advertising