Bret Anderson Email & Phone Number

Lexington, Kentucky Area

We help business leaders tap into systems, processes, and strategies that grow their business. Services and solutions provided include:o Sales Solutions (sales team and processes assessment, conversion and funnel development, sales recruiting, stopgap sales leadership / management, contract assessment / review; sales reporting / measurement / baseline analysis / metrics review, fractional sales services including prospect list research and creation; appointment setting; sales demonstrations; and deal closing)o Marketing Solutions (marketing systems assessment, brand review / positioning / refinement, client persona development, content assessment and creation via email / blogs / web content / case studies / testimonials / press releases / social media / email campaigns; marketing solutions include reporting / measurement / baseline analysis / metrics review)o Leadership Consultation (business review including P&L, business systems and process, and leadership coaching)o Additional B2B Services (investor relations, event planning, association/trade shows, speaking, team training, accounting, videography, photography, web design, SEO and SEM services)

2011 – 2018 VP Marketing and Development · P&L responsibility, forecast and report return on investment (ROI), managed $800k+ budget · Architected new go to market solution, Executive Workshop, designed to uncover baseline operational maturity level (OML) of prospects prior to onboarding them as clients· Led marketing efforts to migrate company from hardware to service focus· Initiated omni-channel campaign to include email, sales calls, and tactile/physical mailers setting 83 first meetings with bank presidents in a 5-month time frame 2008 – 2011 Director, Marketing and Development· Grew market development funds (MDF) from $15k annually to $200k+ annually generating $1.5mm+ in 10 years· Launched inside appointment setting team who generated an average of 60+ appointments per month· Leverage MDF to execute monthly business development lunch and learns and 7 annual client appreciation events · Established Toastmasters structured sales training and ride-a-long sales meeting evaluation program2006 – 2008 Director, Professional Advancement · Hired to create, execute, and lead in-house sales recruiting department · Successfully grew sales team from 20+ to 40+ in 18 months· Company achieved record closed gross profit in 2007· Expanded role to include full vetting and onboarding program for sales candidates

Lexington, Kentucky Area

Responsible for group of five account executives. #2 company producer within 6 months of start. Creative driver designing and selling multi-year recurring revenue programs.

Ba, Marketing, Sociology And Writing

Activities and Societies: Delta Tau Delta

Columbia Business School Certificate, Leadership: People, Teams, And Organizations., 98%

Activities and Societies: Global team representing India, South Africa, Philippines, and the United States. Collaborated overcoming time.

Diploma, College/University Preparatory And Advanced High School/Secondary Diploma Program