Bård Stokke Email & Phone Number

Sweden

- Strategically plan, develop, and oversee full marketing plans for all the titles from Paramount and Universal.- Lead the marketing team.- Drive and develop all marketing, PR, and media.- Use business intelligence, analysis of target audiences, and marketing trends for the local market to give recommendations for hard-hitting marketing initiatives.- Daily liaising with advertising and media agencies.- Plan, monitor, and assess the effectiveness of campaigns together with media agencies.- Media negotiations.- Present budgets and media investments for senior management in London and Los Angeles.- Update senior management on the progress of marketing activities and report on the results of campaigns.- Implement studio strategies.- Participate in international meetings with Paramount and Universal.

Stockholm, Stockholm County, Sweden

- Nordic Head of Studio Marketing responsible for the brands Marvel, Lucas Film, 20th Century Studios and Searchlight Pictures.- Leading/Managing the Nordic studio marketing team.- Creating and executing Disney’s marketing strategy to achieve goals and commercial objectives.- Strategic planning and execution of marketing plans, responsible for budgeting, briefing, planning and approving marketing campaigns in Norway, Sweden, Finland and Denmark.- Briefing, creating, designing and producing all marketing material for all platforms together with creative team.- Producing and presenting industry learning and strategy documents both internally and externally.- Market and product analysis.- A Disney ambassador internally and externally.

Stockholm County, Sweden

Nordic Brand Lead- Main responsible for the brands Marvel, Lucas Film, 20th Century Studios and Searchlight Pictures- Nordic main contact towards HQ London/Burbank.- Main contact for Nordic Marketing Managers for brand specific questions.- Support the Nordic Partnership and Promotion Manager. - Collecting feedback from all Nordic markets on creative, trailers, etc.- Arrange budget/marketing campaign creative feedback meetings with country Marketing Managers. - Together with Marketing Director approve all Nordic marketing campaigns.- Organizing bi weekly brand meetings with all marketing managers.- Update and inform of any news concerning the movies and brands.- Responsible for finding new opportunities to increase the brand awareness.- Working close with the Nordic digital team planning the brands and movies SoMe activity, paid and organic.- Brand presentations for other lines of business.Marketing Manager Sweden- Responsible for the budgeting, analysis and reporting for all studio releases in Sweden. - Main contact with media agency responsible for motivating movie lineup presentations, film specific marketing strategy briefings and marketing campaign planning.- Creating and producing all marketing material together with Studio Marketing Coordinator and Creative team. - Responsible for building and maintaining long term relationships with a portfolio of media partners.- Searching for new marketing opportunities to always stay one step ahead of the competition.- Support Swedish promotion and partnership activities.

Stockholm, Sweden

Develop, plan and implement innovative digital marketing and media plans for 20th Century Fox and Warner Bros.- Creating the company’s digital marketing strategy and playbooks. - Responsible for the overall digital marketing strategy on all films released by both studios.- Build long term strategic and creative partnerships with our media agency and all major digital platforms like Google/YouTube, Facebook/Instagram, Snapchat, Twitch.- Create, design and produce digital marketing material for all platforms together with the Fox and Warner marketing team and our creative agencies.- Digital marketing support for 20th Century Fox Norway.- Take an active part in our media agency's planning, buying, optimizing and analyzing.- Responsible for the company’s programmatic buying strategy, pixels, optimization, retargeting, sequential retargeting etc. together with our media agency. - Understand the media agency’s underlying tools and technologies to keep them honest.- Keep updated on all new developments within digital marketing to be able to continuously test out new opportunities with the goal of always being one step ahead of the competition.

Stockholm, Sweden

The reason for my short stay at Samsung is due to internal reorganizations.- Responsible for the local Channel marketing teams, leading a team of 2-3 Channel Marketing Leads in each market, covering all major Nordic accounts across operator and retail businesses. - Be a motivator, pushing all team members to move in the same directions towards the goals defined by HQ. - Acts as a liaison between HQ Marketing and local Sales departments.- Together with individual customers, ensuring fast and effective roll out of GTM plans.- Driving channel specific activities and plans.- Drive sell out of, and grow brand preference for, Samsung smartphones in the Nordics- Design and produce all POS material and premiums together with agency.- Support project leaders working on channel oriented events.

Oslo Area, Norway

- Responsible for the key elements of the marketing mix and the development and execution of annual plans within specified budgets. - Managing the Nordic marketing team.- Directly driving the Marketing programs in Norway, Sweden, Finland & Denmark- Advertising: development of regional media plan / media mix- Public Relations: work with PR agencies to achieve PR objectives- Partnerships: investigate, select and leverage appropriate symbols and events- Social Media: support central & regional social media objectives and initiatives via local activity.- Retailer and Marketing promotions- Sports Marketing- Assist with key customers presentations and build Key Account specific marketing plans with the Sales and Key Account marketing team.- Trade Shows management & execution- Co-op Marketing programs- Regional Sales launches & Trade Shows

Oslo Area, Norway

- Responsible for budgeting, planning, and implementing the marketing campaigns for big international and local films aimed towards different target groups.- Leading the Norwegian marketing team.- Creating, designing and producing all marketing material.- Media buy and media negotiations together with media agency.- Event management.- Produce PR strategies together with publicist.- Market and product analysis.- Work closely with Norwegian film producers as the binding element between the producers, external agencies and partners.- Head of digital marketing for all Nordic markets- Responsible for creating the social media strategy for Disney in Norway- Build long term relationship with media and promotional partners- Portfolio Motion Pictures: Walt Disney Studios, Touchstone Pictures, Disney/Pixar, Walt Disney Animations, DreamWorks, Marvel Entertainment, Lucas Film, local productions

Oslo Area, Norway

- Tasks: Retail marketing, POS, retail campaigns, event- Portfolio: XBOX, XBOX 360, games, Microsoft hardware products.

Oslo Area, Norway

- Leading and participating in active sales of films towards new and existing clients.- Responsible for negotiating distribution contracts with large customers and branches. - Responsible for building and maintaining long term relationships with a pool of clients.- Responsible to keep myself updated on a market in constant changes.- Find new sales opportunities and create and present them to potential customers.- Portfolio DVD sales: Twentieth Century Fox, MGM, New Line, Spy glass, SF, local productions

Oslo Area, Norway

- Leading and participating in negotiations of new and existing distribution agreements both in English and Norwegian.- Searching markets for new products, analysing the products profitability and presenting the findings for the management group.- Responsible for the coordination, planning and completion of the launch of new channels/services on Canal Digitals platform. This in close cooperation with the different departments at Canal Digital (Finance, technical and marketing).- Responsible for building and maintaining long term relationships with a portfolio of Broadcasters.- Portfolio: BskyB, CNBC, E!Entertainment, Travel, The Studio, Music Choice etc.

Master Of Film And Television

Master Of Science In Business, Internationalization

Activities and Societies: Journalist, Bodoe Regional University Student Paper Board member of the Humanistic, Ethical Committee Board.

Economics

Activities and Societies: - Board member of Student Parliament - Board member of the Humanistic, Ethical Committee - Journalist,Trondheim.