- Business head for M2M managing complete portfolio of M2M connectivity solutions. Managing the biggest M2M portfolio in the GCC region with the highest ARPU in the region, with the market share in UAE- Managing M2M connectivity portfolio to offer customers with unmanaged and managed connectivity as well as Etisalat managed M2M connectivity solutions- Responsible for the connected car portfolio of Etisalat and working directly and indirectly with all the OEMs in the UAE and GCC - As Business head I am responsible for P&L, forecast, ARPU, Churn, pricing discount. I take care of complete product life cycle activities with strong focus on channel management and marcom.

• Responsible for developing Global Ooredoo IOT brand• Responsible for developing and execution of group IOT vertical strategy• Responsible for development and management of the Group M2M vertical solutions• Responsible for developing GTM strategy for vertical solution for all OpCos• Responsible for developing innovative pricing structures to drive market penetration and meet revenue targets• Responsible for managing large global contract bids • Responsible for developing, implementing and managing the partnership framework• Responsible for managing the P&L and commercial aspects of the vertical solutions• Responsible for providing commercial support to OpCos including training, coaching, sales material and methodology.

• Developing all the new value propositions for the business segment.• Managing and changing the value propositions according to market needs and according to competitive moves. • Developing offers/campaigns to boost revenue and gross adds.• Developing special offers and customer packages for key customers.• Identifying new marketing segment and develop business strategy to target these emerging segments.• Ensuring the packages and overall brand has good recall.• Facilitate the sales team in closing deals with important customers and key segments. • Market visits with and without sales team to understand the customer voice and use the insight to change or modify the offers. • Developing business case to ensure that all campaigns, offers or deals are profitable. • Developing annual business strategy and steering the channels according to strategy.• Ensure that revenue and gross target are met. • Ensuring that product offering is competitive and has value for customers.

• Responsible managing the overall Data Segment of Telenor. • End to end responsible for Blackberry solution by Telenor. • Identifying the customized needs corporate customers and development of solution to meet these customized needs. • Development of different generic enterprise solution to increase customer stickiness towards the Telenor. • Responsible for increasing the usage of normal GSM services like voice and sms through different campaign and products. • Development of Sales strategies and alternative channels of sales. • Writing and implementing products and sales processes. • Making Business cases for all proposed or modified solutions and products. • Ensuring that product offering is competitive and has value for customers.

• Development of Business Strategies & Policies. • Development of Enterprise Solutions. • Monitoring and evaluating market potential and pro-actively development of churn prevention strategies.• End to end responsible for Blackberry solution by Telenor. • Monitoring and evaluating sales channels. Evaluating weak and strong areas in these channels• Ensuring that all projects and decisions are in line with overall company vision and strategies. • Development of Sales strategies and alternative channels of sales. • Writing and implementing products and sales processes. • Making Business cases for all proposed or modified solutions and products. • Development of postpaid campaigns and implementation of these campaigns in collaboration with different channels. • Monitoring the overall postpaid segment and developments of strategies of increasing ARPU. • Ensuring that revenue and sales targets are met.• Ensuring that product offering is competitive and has value for customers.

• Marketing the product to the Corporate Sector.• Specialize in dealing with Multinational and Large Scale Organizations.• Ensuring that the Sales Targets are met. • Providing After Sales Services and Customer Service.• Special Emphasis on Customer Retention. • Developing and Managing the Corporate Portfolio.• Managing the team members and ensuring that they are motivated.• Top performer in year 2005.• Building company’s name by providing excellent services.

• Administration of both corporate and individual clients. • Evaluation of leasing application forms and collection of necessary documentation.• Ensuring credit approvals are taken strictly under OLP and SECP guidelines.• Writing and recommending comprehensive credit reports on leasing requests.• Determination of credit limits and structuring of repayment schedules. • Marketing of leasing products to existing and prospect clients.• Assist team members in achieving assigned targets and developing new business.• Ensuring recovery of over dues and maintenance of relevant record.• Building company’s name by providing excellent services.