Bethany Walsh

Bethany Walsh Email and Phone Number

Mahjong Instructor @ Gold Coast Mahjong Club LLC
New York, NY, US
Bethany Walsh's Location
New York, New York, United States, United States
About Bethany Walsh

Experienced revenue marketer helping scaling startups and large companies build their marketing strategies. Always curious, always learning - interested in how perception affects brand and the psychology behind decision making. Incorporating out of the box ideas into B2B marketing strategies. Fintech | Security & IT | Finance & Accounting

Bethany Walsh's Current Company Details
Gold Coast Mahjong Club LLC

Gold Coast Mahjong Club Llc

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Mahjong Instructor
New York, NY, US
Bethany Walsh Work Experience Details
  • Gold Coast Mahjong Club Llc
    Mahjong Instructor
    Gold Coast Mahjong Club Llc
    New York, Ny, Us
  • Plane
    Head Of Marketing
    Plane Aug 2024 - Present
    San Francisco, Ca, Us
    Payroll, benefits & compliance designed for fast-growing companies. All-in-one people platform that scales with you from launch to IPO.
  • Alkymi
    Vp Of Marketing
    Alkymi Nov 2022 - Aug 2024
    New York, New York, Us
    Alkymi is building the first business system for unstructured data. We go beyond basic data extraction, helping you transform, enrich and leverage data that has been previously grueling to take advantage of. More than 80% of business data is unstructured - emails, pdfs, images - imagine what you're missing!
  • Alloy
    Vice President Marketing
    Alloy Sep 2020 - Aug 2022
    New York, New York, Us
    Alloy is the leading identity decisioning platform for fintechs and banks. I joined to build out marketing including the brand, team, tech stack and strategy from the ground up and oversaw all of marketing through their series C with more than a $1B valuation.
  • Emburse
    Vp Of Growth Marketing
    Emburse Jan 2020 - Sep 2020
    Portland, Maine, Us
    Leveraging additional portfolio products and partnerships to generate alternative sources of revenue for Emburse.
  • Emburse
    Vp Of Marketing For Abacus, Certify, Nexonia And Tallie
    Emburse Jun 2018 - Jan 2020
    Portland, Maine, Us
    Marketing leader for Abacus, Certify, Nexonia and Tallie - running as independent business units.
  • Abacus Labs
    Vp Of Marketing (Acquired By Emburse)
    Abacus Labs Feb 2015 - Jun 2018
    New York, Ny, Us
    Acquired by K1 investments as part of the Emburse portfolioRanked #1 for expense management software on G2 Crowd- Lead the marketing team in growing Abacus from an early stage startup into the #1 ranked mid-market expense management solution- Plan and implement the marketing tech stack including Marketo and Salesforce- Define the marketing strategy and budget, focusing on increasing pipeline generation to hit revenue goals- Strategically launch new product features, pricing strategies and product positioning to create a market-leading brand- Help develop cross-functional relationships to foster a better customer experience - helping account management, customer success, and engineering with feedback and handoff processes- Work across leadership and departments to prioritize organization initiatives, assess needs, and improve business efficiencies
  • Cloudcall
    Head Of Marketing
    Cloudcall Aug 2014 - Feb 2015
    Boston, Massachusetts, Us
    Lead the marketing expansion in the US with a focus on high volume growth.- Lead the content creation and development strategy- Design, build and implement a marketing automation system (Marketo) with a sophisticated integration into Salesforce- Develop metrics and reporting on KPI's including program ROI- Plan and develop an aggressive demand generation strategy including PPC, SEM, SEO, CPL and CPM programs- Focus on ways to segment the database for nurtures and reporting
  • Backupify
    Director Of Demand Generation & Events
    Backupify Dec 2012 - Aug 2014
    Boston, Ma, Us
    As the Director of Marketing Programs & Events at a SaaS startup, I fill the funnel utilizing paid marketing strategies. I also run our marketing automation platform.I am responsible for:- PPC, CPL, CPM, SEM programs- Event strategy and management- Nurture programs for all database segments- Marketing automation administration- Campaign planning and execution- Marketing metrics, planning and lead projection- Supporting all digital marketing efforts- Vendor selection and management- Brand and design supportWorking with an energetic and smart team, we all wear many hats outside of our job descriptions in order to work towards a goal of increasing our MRR and optimizing our marketing process.
  • Big Sister Association Of Greater Boston
    Director Of Marketing
    Big Sister Association Of Greater Boston Aug 2012 - Dec 2012
    Boston, Ma, Us
    Work with the development team to promote Big Sister in order to raise awareness and increase fundraising. Specifically worked on the largest fundraising event in organization history.
  • Boston Interactive
    Interactive Marketing Manager
    Boston Interactive Nov 2010 - Aug 2012
    Charlestown, Ma, Us
    As the Interactive Marketing Manager, I am responsible for creating and driving all of the marketing initiatives for the company. Create and manage all marketing campaigns - cross-channel campaigns, digital marketing, direct mail, sponsorships and events, email, monthly newsletter, quarterly partner newsletter - all including content, design input, and execution.Manage company website - copy writing/content, mapping and wireframing, design features and functions, landing pages, work with design and development to ensure corporate branding. Worked with CEO and Creative Director to redesign the website in November 2011 for launch in February of 2012.Social media strategy and account management to drive brand awareness - skins, content, publishing schedule, community building, and social media listening.Public relations - write and edit all company press releases, award submissions, website announcements, and as needed, client press releases.Event planning and management - Organize company networking events, both internal and with third party associations. Also organize internal employee events including lunch and learns and team building activities.
  • Society For Marketing Professional Services - Boston
    Committee Member
    Society For Marketing Professional Services - Boston Aug 2007 - Jul 2011
    Chair: Assist the Director of the committee in all aspects such as meeting organization, organizing sub-committees, event planning and help out in any area of the committee as needed (i.e. presentation, communication, graphic design, etc).Presentation Coordinator: Design the presentation slide show for the annual awards gala. Also help with entertainment, decorations, sponsorship, graphics, etc as needed.
  • Smma
    Senior Marketing Coordinator
    Smma May 2008 - Dec 2010
    Cambridge, Ma, Us
    Design and implement all digital and direct marketing campaigns for Corporate + Technology Group, including analytics, target audiences, website updates, and messaging.Develop social media strategy and implement through new website - manage accounts, publishing schedule, and content.Organize events for staff and clients – educational programs, lunch and learns, etc.Building relationships: attend marketing and networking events on company’s behalf; work with consultants and vendors to build clear communication paths.Attend and direct photo shoots for finished projects, work directly with the photographer for best final result.Work directly with the Corporate + Technology Studio – prepare and manage all proposals, marketing collateral, award submissions, business plans, etc for all projects related to corporate and technology clients; work one-on-one with the Director of the C+T Studio to organize weekly update meetings, client meetings, events and speakers; lead development.
  • Bargmann Hendrie + Archetype, Inc. (Bh+A)
    Marketing Coordinator
    Bargmann Hendrie + Archetype, Inc. (Bh+A) Apr 2007 - May 2008
    Boston, Ma, Us
    RFP/ RFQ Response Preparation: work with Marketing Director and firm Principals to prepare and organize materials necessary for complete and detailed proposal responses.Attend marketing and networking events on company’s behalf.Prepare presentations and PowerPoints for interviews with prospective clients. Assist team with interview and business meeting preparations.Provide image support to all departments in the office. Edit renderings to accurately depict architectural changes, photo touch up, resize images according to company file size policy.Prepare mailing list and postcard mailer to be sent out quarterly. Gather all current and potential client information from available resources to compile mailing list.
  • Holden Engineering & Surveying
    Proposal Writer
    Holden Engineering & Surveying Apr 2006 - Jan 2007
  • Boston Medical Center
    Administrative Coordinator
    Boston Medical Center May 2005 - Apr 2006
    Boston, Ma, Us

Bethany Walsh Skills

Social Media Marketing Marketing Strategy Digital Marketing Public Relations Event Planning Social Media Seo Direct Marketing Marketing Communications Online Marketing Proposal Writing Adobe Creative Suite Press Releases Advertising Marketing Management Project Management Microsoft Office Marketing Writing Digital Strategy Graphic Design Editing Newsletters Marketo Demand Generation Web Design Team Coordination Team Building Marketo Rca Reporting Performance Metrics Lead Scoring Project Planning Marketing Automation Strategy Management Start Ups Business To Business Leadership B2b Marketing

Bethany Walsh Education Details

  • University Of Hartford
    University Of Hartford
    Marketing

Frequently Asked Questions about Bethany Walsh

What company does Bethany Walsh work for?

Bethany Walsh works for Gold Coast Mahjong Club Llc

What is Bethany Walsh's role at the current company?

Bethany Walsh's current role is Mahjong Instructor.

What is Bethany Walsh's email address?

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What is Bethany Walsh's direct phone number?

Bethany Walsh's direct phone number is +160356*****

What schools did Bethany Walsh attend?

Bethany Walsh attended University Of Hartford.

What skills is Bethany Walsh known for?

Bethany Walsh has skills like Social Media Marketing, Marketing Strategy, Digital Marketing, Public Relations, Event Planning, Social Media, Seo, Direct Marketing, Marketing Communications, Online Marketing, Proposal Writing, Adobe Creative Suite.

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