Olexandr Babin Email & Phone Number

Toronto, Ontario, Canada

- Mentor SEO Specialists to continue to deliver on expectations to meet annual OKR targets;- Enhance customer experience by improving the customer search journey end-to-end by executing and analyzing SEO experiments for continuous improvements.- Perform keyword research & build lists of targeted key phrases;- Collaborate with Content Team to ensure all the on-page optimizations are carried out in a timely fashion and record progress post-implementations;- Discover & evaluate organic competitors and prepare Content Gap Analysis reports;- Identify areas for on-site improvements in site structure, internal linking, and content;- Prepare Backlink audits and help fixing errors found in Google Search Console;- Create and update tasks in JIRA and collaborate across teams;- Perform timely follow-ups across teams to ensure Technical, On-Page and Off-Page recommendations are actioned correctly for the web properties in the portfolio.

Toronto, Ontario, Canada

• Conducted advanced Keyword Research, performed Backlink Gap Analyses, Competitor Analyses, Content Audits, and other SEO Audits. • Worked extensively with most SEO Tools, such as Ahrefs, SEMRush, Majestic, Screaming Frog, Google Search Console, Google Analytics 4 (Universal Analytics in the past), and more.• Advised the Product Team and identified areas for on-site improvements in site structure, internal linking, and content;• Collaborated with the Outreach team, advising them on link-building best practices. • Created and updated tasks in JIRA and collaborated across teams;• Performed timely follow-ups across teams to ensure Technical, On-Page and Off-Page recommendations are actioned correctly for the web properties in the portfolio.

Toronto, Ontario, Canada

Wore many hats in a small, fast-paced team in a growing digital agency, mainly focusing on on-page & Technical SEO, as well as assisted with Web Development due to my past experience.- Helped numerous clients build their online presence by developing and following an effective SEO strategy;- Conducted Keyword Research & Competitive Audits, performed on-page & content optimizations, studied the outcomes via Google Analytics & Search Console and reported findings.- Assisted with designing landing pages and websites in Figma, as well as developing them in WordPress and/or Webflow CMS.- Optimized websites for speed reaching scores of 90+ on PageSpeed Insights; provided clients with technical support for their websites and landing pages. - Managed subcontractor workflows in Jira and communicated with clients globally, building long-term trust-based relationships.

Toronto, Ontario, Canada

Managed the corporate website and an email marketing campaign, communicated with clients.• Revamped and optimized the corporate website and took initiative to set up an email marketing campaign, resulting in a 12% increase in annual sales despite the COVID-19 crisis.• Quoted the clients, some of which include Amazon and TTC, for Striping projects, with prices ranging from CAD 20,000 to 100,000.• Streamlined operations by analyzing and reporting the corporate data via MS Office Suite.

Toronto, Ontario, Canada

During my University years, worked as a Barista Trainer in what was considered the “Canadas Busiest Starbucks”.• Provided personalized customer service to up to 800 customers daily.• Collaborated with our team of 40 Baristas to achieve a record-high Customer Connection Score of 34 (a score of 30 is considered very high for heavy-traffic stores such as ours).• Upsold customers on food items with their beverages, thus contributing to our store’s annual revenue growing by an average of 5.1%.• Coached and motivated new employees, ensuring they feel comfortable at their workplace and are ready to provide our customers with the Starbucks experience.• Resolved various operational issues and customer complaints under high-pressure.

Santiago, Santiago Metropolitan, Chile

• Learned conversational Spanish, networked, and gained valuable cultural & business insights.• Documented my experiences in a travel blog via photo, video, and written content.• learned Adobe Suite, SMM & SEO, and built a reach of 6000+ people per Instagram post.• Extensively travelled around Chile, Peru, and Argentina.• Organized trips, scouted locations, dealt with logistics, flights, etc.

Toronto, Canada Area

• Developed an effective door-to-door marketing strategy which allowed me to generate 4-6 leads daily, in comparison to the team average of 2 daily leads.• Coached two team members on my strategy which led them to generate an average of 2 additional leads daily.• Was recognized by the management as one of the best-performing team members.

Bachelor Of Commerce - Bcom, Marketing/Marketing Management, General

Key Achievements & Projects: • Consulted the CEO of Distributed Resources, an Ontario-based Solar Project Development company. Developed.

Exchange, Business Administration And Management, General

Bachelor'S Degree, International Business

Activities and Societies: Carleton Deca, Enactus Carleton