Bill Abramovitz Email & Phone Number

I am a full-bore copywriter and creative director for healthcare, medical equipment and devices, healthcare technology, and B2B in general.I have a knack for translating complex topics into copy that is easily digestible by lay audiences. I dig into research and analytics to develop an organic understanding of my readers and to write persuasively about the subject matter.I have more than 20 years of experience with branding, collateral, digital and traditional advertising, social media, web design, and video content. I have started three advertising agencies, and I have an entrepreneurial spirit. That means I am sensitive to working with clients, I know how to write and execute a brief, and I can juggle multiple projects without breaking a sweat.SKILLSCopywriting (short- and long-form), Creative Direction, Concepting and Ideation, Creative Workshop leader, Social media, Banners, Blogging, Email marketing, Email analytics, Basic HTML and CSS, SEO, Website planning, copy, analytics, Web banners, Google web analytics, Budgeting, Talent acquisition, and Marketing strategySOFTWAREMicrosoft Office, Asana, Basecamp, Function Fox, Grammarly, Twitter, Facebook, LinkedIn, Slickplan (website planning), Social media scheduling (Buffer), Canva, Campaign monitor, BBEDIT (Text editor), PhotoscapeSAMPLE AWARDS1. Silver Microphone Award, Pennsylvania Bar Association¬¬ radio campaign2. Cincinnati Addy’s3. Summit International Awards (healthcare)4. Cincinnati Art Directors Club, Gold, for Lazer Systems Brochure5. Bankers Association Marketing Award for Suburban Bank6. HUD (U.S. Department of Housing and Urban Development) marketing award for Homeport™7. Andy Award for “Judges Decide. You Chooses Judges” radio campaign8. American Association of Community Colleges - Gold Paragon Award for University of Cincinnati Evening College9. Corporation for Public Broadcasting - Major Market Promotion and Advertising Award10. Art Directors Club of Cincinnati, Best of Show for Lazer Systems brochure

Listed skills include Advertising, Social Media, Creative Direction, Web Design, and 11 others.