Barbara Szabo Email & Phone Number

Los Angeles, California, United States

As a fitness trainer, I design programs for each client’s personal wellness goals and navigate them through each session to reach those goals. I specialize in strength training, functional movement and mobility. I provide life coaching services to several clients centered around holistic health.I try to make every session as fun as possible, because I truly believe that wellness activities should be an enjoyable experience.

Greater Los Angeles Area

As the Co-founder of Ride or Cry Inc., I oversaw 6 employees and the overall business development of the company. I project managed 10-25 creative marketing campaigns each month, and handled every stage of the process, from ideation all the way to execution, with meticulous care. As a company, we expanded our capabilities from from social media management and digital strategy to handling web development, animation, content creation, influencer marketing and unique, original branding opportunities.At Ride or Cry Inc. I worked with clients such as Netflix, Amazon, Paramount Pictures, Universal Music Group, Warner Music Group, Def Jam, Doing Things Media, Slipknot, VIZ Media, Pharrell Williams and many more.

Greater Los Angeles Area

As the Co-founder of Emo Nite Inc., I helped develop and franchise a monthly event from one location in Los Angeles to 38 locations across the United States. I managed and developed 20 employees across the country and oversaw their event execution. I booked talent for the events, including artists like Demi Lovato, Post Malone, and Skrillex. I coordinated the design, production and inventory management of all Emo Nite merchandise, and interfaced with retailers such as Urban Outfitters and Zumiez and cross- promotional brand partners like The Hundreds and Samii Ryan. I helped conduct the creative ideation, development and execution of cross-country events and spearheaded all brand marketing efforts including digital strategy, social media management, billboard design and location scouting.

Greater Los Angeles Area

At Versus Digital, I managed over fifteen social media accounts, including Coachella, Foster the People and Lindsey Stirling. I coordinated copy, creative and scheduling with managers, labels and agents for a seamless rollout of all digital content including tours, music announcements and merchandise drops.

Greater Los Angeles Area

At Creative Artists Agency, I assisted the Head of Digital Strategy in the Music Department. I helped facilitate the digital rollout for tour and music announcements for artists like Katy Perry, Childish Gambino, and Bob Dylan. We also developed digital strategy accounts outside of music, including The Property Brothers, Chris Paul and Marley Coffee.I also assisted two agents in Music Touring, facilitating communication with managers and talent, coordinating contracts, collecting ticket counts, and ensuring overall touring success for artists.

San Francisco, Ca

As a College Rep, I helped develop Sony Music breakthrough artists and assisted in the roll out of established artists, and worked closely with labels such as Columbia, Epic, RCA and Glassnote to improve marketing strategies. I organized listening and music documentary screening events, interacted closely with record stores and lifestyle accounts and remained active in the online space. I helped promote concerts for Sony artists, and attended the shows to take photos and compile a report of each event. I executed social media and stencil campaigns.

San Francisco

I reported on and wrote about music related stories pertaining to the San Francisco State University campus and the surrounding bay area. I was the first reporter to conduct on-camera interviews with musicians for the online edition of the newspaper with artists such as Toro Y Moi, The Growlers, Grieves and Budo, and Hood Internet. I developed multi-media stories using Final Cut, iMovie, WordPress, SoundCloud, GoogleMaps and various other platforms.

Concert and CD reviews; interviewed musicians and artists; researched new music, venues, art gallery openings, as well as fashion related events and stories

In-store merchandiser for Robertson location; traveling merchandiser for multiple Los Angeles stores; responsible for setting up store, outfitting and placing mannequins, window displays, fixtures while incorporating sales trends and visual appeal to reach each store’s full potential based on location and demographic; responsible for sales associate and manager involvement in maintaining standards; writer for California Select vintage blog

Bachelor Of Arts (B.A.), Journalism

Activities and Societies: minor in Global Peace, Human Rights and Justice Studies

Aa Liberal Arts, Journalism

Activities and Societies: Santa Monica College Corsair: editor of Arts and Leisure section of newspaper: assigned stories to writers.