Johnny Bach Tang Email & Phone Number

Vietnam

Role: Ecommerce & Digital MKT team management Group Brands: COMET, Waterdrop, Mitsubishi, AC, ASIACategory : Electronics - Home Appliances Team management - Manage Ecom team size 1 leader & 4 Supervisors/KAMs- Manage Digital MKT team size 3 MKT Exe & 2 designers- Responsible for business growth rate by GMV, traffic, user engagement for all Ecom Platforms as Lazada, Shopee, Tiki, Sendo, Tiktok, Facebook, WebsiteCommercial managermet - Manage campaign as Mega… Show more Role: Ecommerce & Digital MKT team management Group Brands: COMET, Waterdrop, Mitsubishi, AC, ASIACategory : Electronics - Home Appliances Team management - Manage Ecom team size 1 leader & 4 Supervisors/KAMs- Manage Digital MKT team size 3 MKT Exe & 2 designers- Responsible for business growth rate by GMV, traffic, user engagement for all Ecom Platforms as Lazada, Shopee, Tiki, Sendo, Tiktok, Facebook, WebsiteCommercial managermet - Manage campaign as Mega, Spike Day- Optimize Onsite Ads/Offsite ads by utilizing Paid ads, Sponsored Discovery, Affiliate Marketing Solution, Facebook ads, CPAS, KOL affiliate, livestream and other social media platforms- Inventory, price structure settingP/L management- Develops the business plans including the annual budget for E-commerce which will outline objectives, strategy, tactics and milestones to achieve overall financial goals for product sales, margin & operating profit, P&L- Responsible for growing Ecom/Socom YoY in both Sales and profit- Report to CEONew Project:New launching Tiktok Shop. New launching KOC/KOL LivestreamAchievement:Build up a strong Ecom and DigItal MKT team Increased GMV x3 times vs last quate.Build up JBP and increased sale revenue x2 times for Lazada, ShopeeTop 5 brands Lazada Small Appliances Achieved Shoipee Focused Brand 2023 2024 Show less

**Main Roles: - Ecommerce flatform management- Ecommerce Sales Management for BlueStone & Carez brand- Category : Electronics - Small Home Appliances, LazMall/ShopeeMall**Detailed Roles & Responsibilities:- Manage BlueStone Lazmall - BlueStone Flagship Store- Planning & implementing monthly Lazada Shopee campaigns for BlueStone Lazmall such as A++/A+/BAU/Spike/Mega/Super Brand Day campaigns- Communicate daily with Lazada/Shopee experts to ensure campaign… Show more **Main Roles: - Ecommerce flatform management- Ecommerce Sales Management for BlueStone & Carez brand- Category : Electronics - Small Home Appliances, LazMall/ShopeeMall**Detailed Roles & Responsibilities:- Manage BlueStone Lazmall - BlueStone Flagship Store- Planning & implementing monthly Lazada Shopee campaigns for BlueStone Lazmall such as A++/A+/BAU/Spike/Mega/Super Brand Day campaigns- Communicate daily with Lazada/Shopee experts to ensure campaign performance grow sustainably - Responsible for business growth rate by GMV, traffic, costumers engagement- Gain comprehensive trend knowledge and Home Appliance/SDA industry insight to maximize performance- Manage Prices, Promotion schemes, product content and arranges SKUs, banners to exposure on SIS - Drives sales and profitability through proper SKUs and overall categories- Prepare for and implement seasonal/monthly/A++, BAU, SBD,MEGA/Spikecampaigns and initiatives- Coordinate with Marketing Solutions team to implement marketing campaigns by onsite ads and offsite ads- Identifies ways to drive sales generation through business analysis; ensures action is taken to maximize each sale campaigns- Manage inventory status of FBL warehouse to maximize in-stocks- Optimize Onsite Ads/Offsite ads by utilizing Sponsored Discovery, Sponsored Affiliate Marketing, Facebook ads, KOL affiliate, livestream and other social media platforms- Coordinate with Digital Marketing team, Brand Management team, Design team to enhance product marketing contents, online banners ads, social media marketing contents- Coordinate with CS team to give best customer service- Prepare regular reports of progress, sale forecasts. competitor benchmark Show less

Vietnam

SCJ TV Shopping proud to inherit a sound basis of management excellence in home-shopping business from CJ O Shopping/CJ ENM - the leading home-shopping company in Asia Pacific and media influence of SCTV - the largest cable television network in Vietnam **Main Roles: - Ecommerce Lead- Develop new online biz channel: mobile commerce, social commerce** Projects:- Mobile commerce/app- Livestream Biz- Website Renewal- Omni channels **Detailed Roles &… Show more SCJ TV Shopping proud to inherit a sound basis of management excellence in home-shopping business from CJ O Shopping/CJ ENM - the leading home-shopping company in Asia Pacific and media influence of SCTV - the largest cable television network in Vietnam **Main Roles: - Ecommerce Lead- Develop new online biz channel: mobile commerce, social commerce** Projects:- Mobile commerce/app- Livestream Biz- Website Renewal- Omni channels **Detailed Roles & Responsibilities:- Manage and lead Online team including Marketing , Merchandiser , Designer , Content ,and CS to implement E-com activities.- Develop and implement ecommerce strategy in order to improve website, mobile app sale performance- Manage digital marketers, agency in order to improve quality and traffic acquisition, performance MKT, SEO/SEM, Affiliate MKT.- Work with web developers, mobile developer to improve website, mobile app operation- Work in partnership with internal teams, departments and external agencies to build E-commerce platform from scratch, develop a cohesive brand strategy, digital approach and communication plan - Develop the business plans including the annual budget for E-commerce which will outline objectives, strategy, tactics and milestones to achieve overall financial goals for product sales, margin & operating profit- Analyze web usage trends to improve and/or add functionality to web store platform,- Cooperate with KAM in top E-commerce platforms as Lazada, Shopee, Tiki to exposure SCJ exclusive cates and products Show less

eClick belong to FPT Online provide online advertising solution with top of mind communication brands such as VNExpress, Ngoisao, ione, Gamethu, Vitalk**Main Roles: - Online Ads Sales- Develop Clients cooperate online ads usage**Project: Ecommerce - Ads network/Performance MKT **Detailed Roles & Responsibilities:- Consult and provide online advertising banners, PR Articles to clients. - Implementing online advertising solution campaigns in eClick Ads… Show more eClick belong to FPT Online provide online advertising solution with top of mind communication brands such as VNExpress, Ngoisao, ione, Gamethu, Vitalk**Main Roles: - Online Ads Sales- Develop Clients cooperate online ads usage**Project: Ecommerce - Ads network/Performance MKT **Detailed Roles & Responsibilities:- Consult and provide online advertising banners, PR Articles to clients. - Implementing online advertising solution campaigns in eClick Ads Network.- Work closely with media agencies, advertising agencies to implement online advertising campaigns. Show less

Vietnam Online Network owns and operates online portals and social networking sites.**Main Roles: - Social Media Sales - Business Development- Account Management **Project:- YuMe social media marketing**Detailed Roles & Responsibilities:- Cooperate with media agencies to implement social media marketing campaigns- Consult and provide social media marketing solutions for clients.- Implement online marketing campaigns on Yume, one of social… Show more Vietnam Online Network owns and operates online portals and social networking sites.**Main Roles: - Social Media Sales - Business Development- Account Management **Project:- YuMe social media marketing**Detailed Roles & Responsibilities:- Cooperate with media agencies to implement social media marketing campaigns- Consult and provide social media marketing solutions for clients.- Implement online marketing campaigns on Yume, one of social network site belong to Vietnam Online Network. Show less

Travellive, the tourism magazine belong to HoaLe Communication, is a bilingual magazine published in both English and Vietnamese. The magazine aims to introduce Vietnamese culture, interesting destinations and high quality tourism services in Vietnam to travelers and high-income readers.**Main Roles: - Print Ads, PR, Event - Biz growth- Trade marketing **Project:- Foreign /MCNs / Hotels and Resorts - New launching - PR, Print ads**Detailed Roles &… Show more Travellive, the tourism magazine belong to HoaLe Communication, is a bilingual magazine published in both English and Vietnamese. The magazine aims to introduce Vietnamese culture, interesting destinations and high quality tourism services in Vietnam to travelers and high-income readers.**Main Roles: - Print Ads, PR, Event - Biz growth- Trade marketing **Project:- Foreign /MCNs / Hotels and Resorts - New launching - PR, Print ads**Detailed Roles & Responsibilities:- Developing innovative plans for expanding and maintaining relationships to customers, partners, media and publisher.- Proposing marketing plan, public relation plan on press media.- Carry out marketing plan to promote Travellive Magazine.- Cooperate with reporters, editors to write the article for PR purpose Show less

Colgate-Palmolive serves global customers with products in five major categories: oral care, personal care, household surface care, fabric care, and pet nutrition.**Main Roles: - GT Sale Supervising- Sale force training & management **Detailed Roles & Responsibilities:- Sales team management- Manage Sale Distributor- .Prepare and implement sales campaign, distribution and merchandising plans and ensure regular follow-up. - Implement aggressive BTL… Show more Colgate-Palmolive serves global customers with products in five major categories: oral care, personal care, household surface care, fabric care, and pet nutrition.**Main Roles: - GT Sale Supervising- Sale force training & management **Detailed Roles & Responsibilities:- Sales team management- Manage Sale Distributor- .Prepare and implement sales campaign, distribution and merchandising plans and ensure regular follow-up. - Implement aggressive BTL activities in consultation with marketing department.- Prepare weekly/monthly sales performance reports Show less