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I've been in technology marketing for over 20 years. In that time I've supported newly launched start ups, as well as global accounts and large industry trade organizations. My guiding principle has always been doing work that I can be proud of, whether it's planning a global product launch in multiple geographies or crafting a technical blog.Specialties: Technology marketing, integrated marketing, technical writing, launch and event planning, event coordination, marcom and collateral creation, computer hardware, microprocessors
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Marketing DirectorMicron Technology Jun 2024 - PresentBoise, Idaho, UsManage a team of marketers focused on BU and segment marketing.
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Senior Marketing ManagerMicron Technology Jan 2021 - PresentBoise, Idaho, Us
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Product Launch ManagerIntel Corporation Nov 2019 - Jan 2021Santa Clara, California, UsLaunch manager for the data-centric business and portfolio of products, which included managing 20+ workstreams and stakeholders across multiple divisions. Also responsible for running divisional disclosure program with a focus on integration into broader marketing activities. -
Ai, Analytics, And Hpc Segment StrategistIntel Corporation Jan 2016 - Nov 2019Santa Clara, California, UsFocused on developing integrated marketing strategy including event support, content planning and creation, and executive social support. Produced more than 170 pieces of content from 2018-2019 with more than 300,000 engagements. Grew executive social presence to more than 10,000 followers from a few hundred.
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Visual Cloud Segment StrategistIntel Corporation Jan 2015 - Dec 2015Santa Clara, California, UsWorked with engineering team to develop and manage integrated marketing plan including creation of first visual cloud Intel.com page, managing group event participation, and creation of technical content including blogs, podcasts and Webinars.
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Technical Collateral Manager – Intel FederalIntel Corporation Oct 2013 - Dec 2014Santa Clara, California, UsDeveloped marketing plan, supported events and technical collateral program, and created monthly newsletter update (research, layout, and distribution) for the research arm of Intel Federal.
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Marketing StrategistMcqueen Marketing Llc Jul 2011 - Sep 2013UsFocused on management of three Intel related podcasts - Chip Chat, Conversations in the Cloud, and Digital Nibbles. Also worked on Webinar program. -
Senior Account DirectorEngineuity Marketing & Communications, Llc Oct 2008 - Jun 2011UsFocused on event planning and podcast production/promotion, including general marketing support for the Open Data Center Alliance. -
Account SupervisorOwen Media May 2003 - Oct 2008Seattle, Wa, UsSpecialized in marketing for industry trade organizations (InfiniBand Trade Association, PCI Express IT Network, Memory Implementers Forum, Itanium Solutions Alliance) with a variety of responsibilities including media relations, event planning, social media, marcom production, and editing technical documents. -
Account CoordinatorPr.Com/Onpr Jun 2000 - May 2003Worked as an entry-level media relations/PR person for a variety of wireless and telecom clients. Duties included pitching media stories and event participation, compiling briefing and clip books, and extensive research.
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Editorial InternGo2Net 1999 - 2000UsResponsible for monthly employee newsletter, editing various Websites and writing a small amount of copy for the Go2Net network of Websites.
Emily Backus Skills
Emily Backus Education Details
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University Of WashingtonCommunications; Minors In Chemistry And Classical Studies
Frequently Asked Questions about Emily Backus
What company does Emily Backus work for?
Emily Backus works for Micron Technology
What is Emily Backus's role at the current company?
Emily Backus's current role is Marketing Director at Micron Technology.
What is Emily Backus's email address?
Emily Backus's email address is em****@****ail.com
What is Emily Backus's direct phone number?
Emily Backus's direct phone number is +181841*****
What schools did Emily Backus attend?
Emily Backus attended University Of Washington.
What are some of Emily Backus's interests?
Emily Backus has interest in Kristin Chenoweth, Matthew Perry, Intel, Wil Wheaton, Jimmy Fallon, Jennifer Morrison, The Onion, Twitter, Allison Janney, Al Gore.
What skills is Emily Backus known for?
Emily Backus has skills like Marketing Communications, Social Media, Editing, Marketing, Marketing Strategy, Event Planning, Start Ups, Media Relations, Podcasting, Newsletters, Collaterals, Microprocessors.
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