Oversaw both project and product management for the Cement Products division, leading strategic initiatives to optimize operations and drive business growth. Achieving a department turnover of 30 million SR. Focused on delivering successful projects while ensuring product quality and market alignment.Key Achievements:Delivered a 75% revenue increase by driving both project-based quick wins and product optimization initiatives.Led a series of cross-departmental projects to streamline business processes, significantly improving operational efficiency and product quality control.Spearheaded project management efforts to implement operational control systems, enhancing overall visibility and alignment between product management and project execution.

Directed large-scale growth projects for a leading fruit importer, managing initiatives to expand market share, develop new client segments, and optimize operations, resulting in a total turnover of 200 million SR. Led a team of 30+ in executing strategic growth plans while maintaining a high level of operational efficiency.Key Achievements:Managed a portfolio of projects that secured long-term sales contracts with five major FMCG retailers, enhancing market presence and client engagement.Drove a 20% profitability increase by leading projects focused on innovative product packaging and operational restructuring.Achieved a 10% operational cost reduction through project-based restructuring of supply chain processes, improving workflow efficiency.

Led creative and marketing projects for B2B clients, integrating innovative ideas with project management best practices. Guided cross-functional teams through agile methodologies to ensure the seamless execution of creative concepts and marketing strategies.Key Achievements:Led more than twenty creative marketing projects, from concept development to execution, ensuring alignment with client goals and market dynamics.Delivered marketing strategies that aligned with client budgets and goals, successfully managing the balance between creativity and business objectives.Directed agile teams through the entire creative project lifecycle, from ideation and concept to media production and delivery.Managed the restructuring of a marketing department, introducing streamlined processes to enhance creative efficiency and output.

Led complex projects for major government entities, managing teams and utilizing PMP methodologies to ensure successful project delivery. Specialized in business analysis, data integration, and communication, ensuring alignment with national-level strategic initiatives like Vision 2030.Key Achievements:Spearheaded a cloud computing regulations project, coordinating with stakeholders to align technology initiatives with regulatory requirements.Managed high-stakes projects for government entities, applying PMP principles to ensure successful delivery while managing stakeholder expectations.Led a team of 16 in a large-scale process optimization project for a government entity in the justice sector, capturing and streamlining current-state processes.Directed the establishment of a Consulting Center for a government entity, overseeing the development of a business model, marketing plan, and governance framework.Developed a governance framework for a Data Observatory & Support Center, clearly defining roles, responsibilities, and departmental functions.Led the development of communication tools to secure buy-in from ministers and top executives for a Vision 2030 digitization initiative.Facilitated strategic workshops for clients, guiding stakeholders through problem-solving sessions to identify key project objectives, refine business strategies, and ensure alignment with organizational goals.Integrated and analyzed data from various sources, significantly enhancing data accuracy, completeness, and reliability.

As a planner and executor for the "Riyadh Awards" sponsored by Riyadh Principality on Saudi National Day, I successfully managed various responsibilities to ensure the event's success. These included setting up a temporary project office, allocating and managing resources, arranging transportation and hospitality for contestants, and organizing invites and reception for VIPs during the final event held at the Ritz Carlton Hotel.