Engaged with visitors to promote and showcase books and literary works, emphasizing diverse genres and authors at the Expo Book exhibition. Provided detailed information about featured authors, book highlights, and literary genres to attract attendees and stimulate interest in reading. Assisted in coordinating and facilitating book signing events, author –meet-and-greets, and interactive sessions to enrich the visitor –experience.

Served as the primary point of contact for visitors, providing information, assistance, and guidance at the information booth. Responded to inquiries, directed visitors to relevant locations, and assisted with navigation within the venue. Maintained a welcoming and professional demeanor, ensuring a positive experience for all visitors. Distributed informational materials, brochures, and maps to enhance visitor understanding and engagement. Collaborated with team members to ensure smooth operations and efficient communication at the information booth. Demonstrated excellent communication, interpersonal, and customer service skills in assisting diverse groups of visitors.

Spearheaded Hyundai's brand presence at the FIFA World Cup through the conception and execution of engaging fan activation events. Designed and orchestrated interactive games, contests, and experiences to forge meaningful connections between football enthusiasts and the Hyundai brand. Collaborated closely with FIFA to craft memorable on-site experiences, leveraging Hyundai's sponsorship for maximum visibility and impact. Managed and executed promotional campaigns, utilizing social media platforms and strategic influencer partnerships to drive fan participation and engagement. Facilitated strategic collaborations with football clubs, influencers, and diverse fan communities to expand Hyundai's reach and resonance among different demographics. Monitored and analyzed fan engagement metrics, consistently refining promotional strategies for optimal results. Played a pivotal role in nurturing a vibrant Hyundai community, fostering brand loyalty and affinity during the excitement of the FIFA World Cup festivities.

Led successful promotion campaigns for two new car releases for Genesis, employing targeted marketing strategies and promotional activities. Achieved an impressive 95% attainment of the target for test drives and showroom visits, surpassing expectations.