Bailey Truman (Bingham) Email & Phone Number

Davidson, North Carolina, Us

Davidson, North Carolina, Us

In this role I manage both our Trane Commercial brand throughout all areas of the business and manage our content strategy across our owned channels. Through partnering and collaborating with marketers across the business, I consult and help build content plans from ideation to execution ensuring our content not only aligns with our strategy and brand but also with our overall business goals.

Davidson, North Carolina, Us

This role is my last rotation in the Accelerated Development Program and put me back into a marketing focused role. It is within the Trane Commercial marketing organization on the brand, campaign, & creative team. My main responsibilities revolve around content strategy for Trane Commercial's website, blog, social media, etc.

Davidson, North Carolina, Us

As part of the Accelerated Development Program, you have the opportunity to complete a 6-month "cross-functional" rotation where you can gain experience outside of your stated function. For my cross-functional rotation, I spent 6 months within the Trane Commercial strategic sales organization on the National accounts services team. During this rotation, I was more customer-facing than ever before and learned so much hearing from our customers directly. I was also able to complete multiple projects including, creating a multi-functional heat map for over 600 locations of contracted service providers, analysis of previous RFPs, development of internal and external customer performance dashboards, and the creation of a Key Accounts tiering system. Though, the project I am most proud of is one I had the opportunity to complete with two other members of the Accelerated Development Program. The project was a competitive analysis of key accounts in services and controls. We conducted over 20 internal interviews and external research over three months to complete a analysis and provide recommendations. Once our findings were complete, we successfully presented our findings to the Trane Commercial senior leadership team. The projects and tasks completed during this 6-month rotation helped broaden my understanding of the business outside of the marketing function, many of which helped me become a better marketer.

Davidson, North Carolina, Us

This was my first job out of college and the first of three rotations in the Accelerated Development Program. My role was on the enterprise brand team, where I was able to take charge of educating our enternal stakeholders on the new Trane Technologies brand. The new brand was launched just four months before my arrival, and this newness itself made for a rare and incredible learning experience.I managed the entire brand education eco-system for the enterprise brand, Trane Technologies, which included weekly updates to our internal website, content creation/scheduling of an internal brand email series and articles, leading brand trainings for over 200 employees, developing an email series for new employees, launching an internal brand content channel, project managing the creation of a virtual/interactive brand training course, managing multiple agencies and vendor relationships, and more.I was also able to assist our team when launching our brand messaging platform and employer brand. To say I learned a lot in this role would be an understatement. I grew personally and professionally and became a more confident marketer because of the vast responsibility I was given.

Davidson, North Carolina, Us

This was my second internship with Ingersoll Rand (now Trane Technologies), but this time I was working for another one of their businesses. In the summer of 2019, I worked as an Intern on the marketing team at Thermo King. During this summer I was able to learn a new business and gain experience within different areas of marketing including brand, insights, and digital. Over the 12 week internship, I completed a variety of projects including a dealer brand compliance audit, a promotional products survey to all dealers, assisting the launch of an asset library, and gathering insights to present potential new markets for a product line.During this summer I applied and was accepted into the Accelerated Development Program, slated to start in the summer of 2020.

Davidson, North Carolina, Us

This role was a part-time continuation of my summer internship. I was able to work remotely while completing my junior year of college. I was responsible for updating the website with new content and pages, managing the Google Ads account, and updating the weekly website analytics dashboard. This role taught me how to manage my time and effectively communicate while working remotely, who knew I would need to use these skills just two years later.

Davidson, North Carolina, Us

With this role being my first internship and my first exposure to working on a marketing team, I had no idea the enormous impact that it would have on me, my education, and my future career.As an Intern, I was given meaningful work and was able to see the impact that this work had on the business. I was exposed to and given projects working with data analytics, data dashboards, SEO, user experience, website content management, ad campaign creation, database management, and more. Most notably, we saw a 12% increase in web visits to pages that I completed SEO improvements on. This experience gave me the marketing bug. I didn't want to stop learning. Because of this internship, I not only added a Digital Media concentration to my degree and accepted an internship for the next summer but was even asked to continue my internship remotely once I went back to college.