Bailey Hansen Email & Phone Number

Washington, DC, US

Washington, District Of Columbia, United States

- Advised political candidates, issue groups, and corporations on communication strategies, crisis management, and public relations tactics to navigate challenging political landscapes. - Formulated comprehensive advertising and marketing strategies aimed at bolstering political campaign outreach, utilizing a blend of digital platforms and conventional.

- Formulated impactful advertising strategies in alignment with campaign goals, client objectives, requirements, and constraints. Crafted effective advertising plans in close collaboration with clients, internal teams, and stakeholders. - Examined campaign performance, conducted data analysis, and delivered valuable recommendations for campaign.

Alexandria, Virginia, United States

- Assisted in Client Management with the development of advertisements across social media platforms- Managed Client Social Media across all platforms - Developed innovative new advertisements for PACs and Political Candidates

Increased awareness of the HBO brand among peers through:- Virtual events- Word of mouth- Social media platformsEducated others on the benefits and programs offered by HBO Max- Suggested credible ways to integrate HBO into student life at The University of Alabama- Promoted HBO Max on personal Instagram profile while adhering to brand and program.

- Assisted in SEO and SME optimizations for the SOS Children's Website- Reviewed and added additional keywords, demographics, and geography data to Google retargeting campaigns

Tuscaloosa, Alabama, United States

- Utilize owned, earned, and paid media to promote Alabama Panhellenic Association through a year-long awareness campaign- Oversee all media crisis management and worked with various news outlets- Manage APA media for a combined audience of 120,000 Instagram metrics include:100,000 impressions per week 100-500+ new followers per week 2,000 unique.

Tuscaloosa County, Alabama, United States

Arlington, Virginia, United States

- Assisted with social media posting creation, including blog management, using Content Management System (CMS)Worked closely with the Digital Marketing Supervisor to:- Develop, monitor, and update digital dashboards- Watch for trends and report on them

Silver Spring, Maryland, United States

Contacted prospective customers through phone calls and emails to develop business and prepared media kits and helped to dispense outbound mail and e-blasts to a large list of advertisers.

- Represents and promotes Bartleby Write, Learn, and Tutor on Alabama’s campus- Focuses on initiatives to create brand awareness among the college demographic- Hosts events, gifts merch, and supports various organizations- Collaborates with the company's app as a platform and brand

- Provided daily oversight of overall communication efforts for an NPC sorority with 400+ members- Ran all social media accounts affiliated with the chapter- Promoted the accounts to generate traffic and brand awareness- Directed a 50-person social media committee- Utilized the committee to discuss public relations efforts weekly and promote events

Bachelor'S Degree, Marketing/Management, Entrepreneurship And Sales, Senior

Activities and Societies: Alpha Omicron Pi, Alpha Lambda Delta Honors Society, Sigma Alpha Lambda Honors Society, Order of Alpha, Alabama.

Education record

Activities and Societies: Center of International Business and Communication Studies (CIBACS), Song Team Captain, Dance Team Captain.