Bailey Hand Email & Phone Number

Nashville, Tn, Us

New York, New York, Us

Product Marketing- Strategic, Cross-Functional Alignment: Collaborate with Product, Customer Success and Sales Teams for cohesive brand messaging.- Launch Communications: Craft targeted email campaigns, blog articles and social media content for new product releases and feature updates.- Educational Outreach: Curate weekly "Tips + Tricks" newsletter to empower Slate users.- Knowledge Hub: Manage a comprehensive library of Help Center articles.- Visual Storytelling: Capture product visuals and create walkthroughs for user engagement.Customer Marketing- Content Leadership: Lead "Things We Love," Customer Stories, Case Studies, and Webinars.- Learning & Development: Oversee Help Center, "Tips + Tricks," and blog articles.- Customer Appreciation: Execute unique gifting initiatives for customers.Email Marketing- Newsletter Management: Oversee end-to-end production of weekly newsletters to Slate users and wider company network.- Product Announcements: Craft email messaging and imagery to launch new features and updates.- Corporate Communications: Share company news, celebrations, and event promotions.Public Relations & Awards- Media Relations: Write and distribute milestone and product update press releases.- Awards & Recognition: Identify, prepare, and submit industry award submissions for company and individual team members.- G2 Stewardship: Manage Slate's G2 profile through strategic review campaigns.Content Ideation & Creation- Blogs: Generate high-performing articles aligned with Slate's ethos.- Email Campaigns: Develop content for diverse email initiatives.- Creative Assets: Produce visuals and videos for brand storytelling.Webinars- Content Curation: Source topics, speakers, and materials for webinars.- Promotional Strategy: Market webinars through social media and email.- Hosting: Ensure seamless execution and panelist/audience engagement.

New York, New York, Us

- Researched new Digital Asset Management vendors before managing the transfer and organization of 10,000+ assets into new system and onboarding the broader team- Created second Slate newsletter aimed at providing valuable content and tips for customers to better use and understand the platform with an average open rate over 40%- Worked with Director of Customer Success to plan and produce customer case studies to be used as sales collateral and as a resource on web- Collaborated with Sales Lead to implement Salesforce within Slate’s tech stack in order to track prospect and lead communications as well as the frequency of feature requests to inform the product roadmap

New York, New York, Us

- Created best practices material for social media teams including Manchester City, Los Angeles Rams, PGA Tour, and the MLB among others- Developed an NCAA-compliant plan to roll out Slate to Vanderbilt student-athletes ahead of legislation on Name, Image, Likeness (NIL)- Created company’s first weekly newsletter highlighting customer content and social media best practices which reached an audience of 1000+ social media and marketing professionals- Collected, analyzed, and reported on customer usage metrics and trends to all company employees on a weekly basis

Auburn, Al, Us

- Planned and executed touch points for prospective student-athletes including campus tours, game day experiences, and athletic summer camps- Produced recruiting materials to be sent out to prospective student-athletes and managed mail out process to 1500+ prospective student athletes on weekly basis- Developed a content plan for new recruiting social media handle on Twitter, Instagram, and Snapchat- Worked cross-functionally across the athletic department to ensure smooth and compliant procedures for prospect interactions- Aided in travel and itinerary planning for away games, tournaments, and special events- Planned recruiting events for prospective student-athletes and their families, coaches, and current student athletes

Baltimore, Maryland, Us

- Developed a robust seeding plan for HOVR Apex product launch which included communication with 75+ influencers and athletes- Conducted consumer insights work, researched the impacts of reviews and ratings, and provided actionable plans to improve organizational workflows- Developed creative briefs for product marketing collateral and worked with design team to implement said briefs

Auburn, Al, Us

I worked with Auburn University's orientation program, Camp War Eagle. I served as a Camp Counselor and had 10 groups of 13 freshmen, who I led through a two day program of information that would serve them throughout their freshman year.

Nashville, Tn, Us

During this internship, I helped create marketing and recruiting tools for potential donors and future participants of the Center for Civic Engagement programs. I also looked at the process of grant writing in order to fund said programs.

Master Of Science - Ms, Marketing

Bachelor'S Degree, Marketing, Global Studies