Bailey Hurd Email & Phone Number

Dallas, Tx, Us

Allen, Texas, United States

-Create and solely manage social media content for three brands (DreamCatchers Hair, Hairlocs, and NSG Hair) across various platforms, including Instagram, TikTok, Facebook, Pinterest and YouTube-Develop and implement social media strategies to increase brand awareness and engagement-Collaborate with marketing team to create and execute digital marketing campaigns-Coordinate and execute quarterly marketing campaign photoshoots

Dallas, Texas, United States

-Represented SHUSHOP during March, June, and August Dallas Apparel & Accessories Markets -Assisted new wholesale accounts in placing their initial orders through NuORDER, entering order details, confirming pricing and availability, and providing support throughout the order creation process-Showcased latest collections to potential buyers, highlighting key features, trends, and selling points to maximize sales opportunities-Generated an average of $25,000+ in sales each day -Opened a minimum of five new accounts and processed 15+ orders daily -Became efficient in NuORDER

Dallas, Texas, United States

-Led cross-platform management of Instagram, TikTok, and Pinterest accounts-Promoted product seeding initiative averaging 100 new creators per week-Generated Instagram stories daily for a following of 160,000 followers through graphic design on Canva-Captured content for celebrity collection launch party with $41.2 million estimated media value (EMV)-Strategized, produced, and delivered content for 40 product launches, 15 events, 10 photoshoots, and 7 influencer collaborations-Orchestrated weekly live-selling sessions on Instagram and TikTok, leveraging interactive features to showcase products, engaging with audiences, and driving sales in real-time -Certified in HootSuite-Became efficient in Canva, CapCut, Splice, Adobe Lightroom, and Tagger-Continued proficient use of Shopify

Springdale, Arkansas, United States

-Exclusively managed and expanded brand's TikTok presence to 83,300 followers while spearheading all platform advertising initiatives-Conceptualized, filmed, and edited seasonal ad videos for Meta- increasing promoted product sales by 133%-Co-directed four destination photoshoot campaigns-Coordinated 20+ plus-size photoshoots, including styling, directing team, and managing shoot schedule-Curated 120 outfits weekly for repeat brand studio and on location photoshoots, adhering to trend research-Recruited top-selling models, including plus-size talent, to authentically represent brand narratives and drive sales through diverse audience engagement-Became efficient in Shopify, Trello, Google Analytics, and Microsoft Office

Springdale, Arkansas

-Proposed and executed initiative to establish brand presence on TikTok platform for internship project-Implemented three engaging giveaways on TikTok and Instagram aimed at fostering cross-platform audience engagement-Styled 60+ outfits weekly while concurrently capturing engaging content for TikTok and other social media platforms-Executed 22 brand campaigns through trend research, set preparation, prop arrangement, and model management-Utilized Shopify weekly to analyze sales records, study consumer purchasing trends, and monitor inventory

Fayetteville, Arkansas

-Managed team of cashiers to meet and exceed company sales KPIs on a weekly, monthly and annual basis-Exceeded up-selling, donation, & credit card sign-up targets on consistent basis-Proven track record of delivering exceptional customer service with sales-oriented mindset to enhance shopping experience and drive sales-Executed product/ marketing resets, pricing updates, inventory related tasks, and replenishments

Fayetteville, Arkansas

-Arranged trunk shows at on-campus and off-campus events to promote brand awareness -Increased engagement on campus Instagram account by organizing promotional giveaways -Grew a community of product users on campus by proactively selling product to students

Springfield, Missouri

-Monitored and analyzed sales records, trends, and economic conditions to anticipate consumer buying patterns for maximum sales and profit-Followed cost-effective purchasing strategies to maintain inventory levels and improve operational procedures-Managed database of vendor details and pricing information to maintain organization-Communicated with vendors regarding inventory needs and negotiated prices to maintain profit margins

Bachelor'S Degree, Apparel Merchandising And Product Development

Activities and Societies: Apparel Merchandising and Product Development Club, American Association of Textile Chemists and Colorists Club.

High School Diploma

Activities and Societies: Girls Swim Team, Student Council, World Languages Club