Bailey Sera Email & Phone Number

Orlando, Fl, Us

Winter Park, Fl

- Creating dynamic content for the College's social media platforms, including Instagram, Facebook, Twitter and LinkedIn. Content varies from news articles, branded graphics, videos, and more. - Listening and engaging in conversations about the College - Exploring new ways to tell the Rollins story on social media to attract a prospective student and parent audience, while also tailoring content to current students, as well as alumni.- Managing Rollins' Social Media Ambassador Program- Managing a team of 2-3 interns throughout the academic year

Orlando, Florida Area

Capturing moments in time that will last a lifetime. Photography services include portraits, headshots, events, and more. Creative services include graphic design for digital and print mediums, with experience in logo design, business cards, flyers, invitations, T-shirt designs, banners, wall decals, and more.View my photography portfolio on my website: https://baileymorrisphotography.com/Instagram: @baileymorrisphotography / https://www.instagram.com/baileymorrisphotography/

Maitland, Florida

- Conducted extensive research to aid in the development and implementation of strategic communications plans- Wrote blog posts, feature stories, evergreen news releases, fact sheets, and social media copy- Served as agency lead for in-house video production and editing, photography, and graphic design needs- Pitched members of the media and coordinated media events- Built and maintained media lists and tracked coverage

Orlando, Fl

Supported Orlando REP in its mission to provide "The Finest in Family Theatre," and increase Orlando REP’s presence in the community, under the direction of the Marketing Director, to spearhead company press coverage, marketing, and social media presence. Over the course of one year, I was able to grow Orlando REP's Facebook following by 25% (organically and leveraging paid ads) and its Instagram following by 48% (organically). Moreover, from FY 15-16 to FY 16-17, the amount of patrons who heard about shows via Facebook had also increased by 68%. Duties and responsibilities included: - Leading social media management, strategy, paid advertising, and content creation efforts for Orlando REP's Facebook, Instagram, Twitter, LinkedIn and YouTube profiles. - Conceptualized and executed a variety of graphic design and video projects, as they related to social media content, as well as other print and digital marketing collateral. - Drafted blog posts for Orlando REP's website, as well as editorial pieces for local publications.- Attended networking events to strengthen Orlando REP's relationship in the community- Photographed REP special events- Served as a member of the Marketing/PR committee

Orlando, Fl

Spearheaded social media efforts for clients and agency. -Assisted in the development of social media proposals -Conducted research and creating social media strategy plans -Executed and oversaw social media strategy-Developed and presented social media analytics reports-Particpated in presentations to clients regarding social media-Coordinated with the team when integrating social media into overall marketing/branding strategies for clients-Advised agency on best practices and latest trends in social media marketing-Took part in agency social media education efforts

Orlando, Fl

Responsible for composing copy on various client projects, as well as internal social media campaign initiatives. Tasks included:- Develop copy for projects spanning across various industries, such as: Education, health and wellness, finance, and hospitality. - Conduct and gather research to incorporate into copy pieces- Collaborate with other interns to pitch new template ideas for portions of the Think Creative website

Oviedo, Fl

Assisted with project and account management within a small branding, marketing and design agency. Tasks included: - Small graphic design projects- Helped shoot photography content for a client's social media channels- Managing and creating content for a client's social media channels- Copywriting and proof-reading many pieces for both internal and client projects- Participated in marketing and branding-related brainstorm meetings and client meetings- Some administrative tasks, such as answering phones, and assisting with some billing/invoicing to clients. Even though my official title was the "Junior Account Executive", I naturally started to drift more into the social media and copywriting realms. Through all of the experiences listed above, I was able to broaden my scope of knowledge in each of these areas. The most memorable project I worked on was helping to develop a brand from the ground-up. Throughout this process, I participated in client meetings and was able to help set the foundation and story for the brand. Ultimately, I was tasked with developing the brand book and working the main copywriter and the rest of the team to organize and compose it.

University Of Central Florida

Main tasks: - Oversaw all board members and directors- Delegated tasks to other board members and committee chairs to ensure smooth operation of the Club’s programs and objectives- Registered Ad Club through Office of Student Involvement. Every semester this means: Submit all necessary forms and attend all necessary meetings- Attended all meetings, events, agency tours, trips etc.- Proofed all publications, such as fliers and e-mails- Booked meeting room reservations the second week of each semester- Maintained relationship with Ad2 Orlando- Came up with ideas to make Ad Club more efficient- Organized board meetings- Created agendas- Maintained the board’s focus on student professional development- Gave presentation in Intro Ad/PR classes (~300 students/class) each term- Kept Ad Club adviser (Joan McCain) informed of Board activities- Planned, organized, promoted, and managed several professional development events for students, such as: - Adobe Photoshop and InDesign workshops - Resume workshops - Local agency tours - Professional development trips to New York City and Chicago to tour agencies and network with UCF Ad/PR alumni - Two-day Creativity Workshop at the Savannah College of Art and Design - Speaker meetings with advertising professionals from the Orlando community - Social events, such as the Superbowl [Ad] Watch Party, and a Game Night with Ad2 OrlandoMajor accomplishments:- Generated $3,000+ in revenue for the club in the first three months of office through workshops and increasing membership- Increased membership from 19 members in the Fall of 2014 to 112 members by Fall 2015- The club was recognized by the American Advertising Federation (AAF) as having outstanding recruitment efforts in 2015. As a result, the club received a $175 Amazon gift card and the "Largest Chapter Growth Award" for creating a 468% increase in membership for 2015.

Orlando, Fl

Assisted in coordinating client projects, by internally communicating revisions and other information regarding the production of the project at hand. Tasks included:- Shadowing, observing, and participating in conference calls, internal agency meetings, and client meetings with account coordinators and managers. - Conducting research for several projects- Developing competitor analyses for clients - Proofing brand books and other collateral- Providing copy input for copy writers for various jobs- Creating a social media calendar for a client's social channels- Conducting a website auditI also had the opportunity to dip my toes into copywriting a bit by drafting copy for a few different projects. These projects included crafting headlines, body copy, and call to action lines for newsletters, and also copy for various sections of a client's website. Technical skills learned on the job: - Workamajig (Agency project management system)- Pages (Mac)- Numbers (Mac)- Keynote (Mac)From this internship, I feel that I was able to greatly improve my organization, communication and coordination skills.

Responsible for maintaining The REP’s brand identity throughout all marketingmaterials. Tasks included designing flyers, vouchers, production programs, composing copy, writing press releases, and helping with grassroots marketing efforts. Other tasks included monitoring and maintaining the theatre's online presence through social media sites, the theatre's main website, as well as creating community calendar event listings. Ultimately learned how important and powerful solid, consistently strong, branding really is.

Jacksonville, Florida Area

Worked with clients one-on-one for a 1.5, 3, or 6 hour session; Kept upbeat and fun attitude to give clients an unforgettable High School Senior Portrait session; improved interpersonal & time management skills.

Coached children ages 8-10 in the “Quick Start” tennis program. Helped students learn the game of tennis & fine tune their skills for the game; improved patience and communication skills.

Bachelor Of Arts (B.A.), Advertising & Public Relations

Activities and Societies: Ad Club UCF, Graphic Design Student Association, UCF Club Tennis Team, UCF Country Kickers (Line Dancing.

Education record

Activities and Societies: Varsity Tennis Team (2008-2012) Yearbook Staff (2010-2012, Photography Editor 2011-2012) National Honor Society.