Bailey Oppel Email & Phone Number

New York, New York, United States

New York, NY

• Led all aspects of content and promotional strategy, planning, and scheduling across digital platforms for high-profile artist campaigns, achieving increased consumption and engagement while elevating the label’s.
• Designed wellness-focused release strategy for new artist, leading to exclusive partnerships with major digital streaming partners and label’s top grossing new artist for 2020.
• Guided A&R strategy and “always on” rollout for developing international artist, surpassing revenue goal by 93% and streaming goal by 33%.
• Translated international heritage label’s extensive roster into domestic campaigns, culminating in 29 Grammy Award nominations and 11 wins.
• Managed multiple budgets and timelines simultaneously, ensuring all milestones were met.
• Gained expertise in UMG proprietary analytics platforms, Spotify for Artists, Apple Music for Artists, Next Big Sound, Nielsen Music Connect, and Google Trends. YouTube Music certified.

New York, New York

• Organized and implemented successful digital marketing and publicity initiatives to drive engagement on artist and company properties.
• Managed all social media platforms for management company and artists
• Created press releases distributed to national and global presenters
• Wrote and proofread concert programs and letters to donors, subscribers, and venue presenters

Brooklyn, NY

• Worked closely with a team of publicists to handle daily activities for robust roster of music industry clientele.
• Assisted in pitching clients for press coverage
• Conducted thorough research to find valuable media contacts
• Created and edited promotional presentations and press kits to send to high-profile clients and media outlets