Working with clients as broad as Best Western Hotels, giffgaff and Meta to create compelling brand stories. Part of the senior team that lead an agency rebrand which saw a rebirth in core agency values and direction. Launched the Power of Curiosity global report which showcases a new way to look at audience segmentation which transcends traditional demographics. Discover how you are curious and explore the world with our unique quiz, then get in touch to see how we can super power your content to appeal to your audience's curiosity https://www.sticky.co.uk/curiosity/

Experienced multi-discipline creative and social media expert who distills real world trends and culture to deliver 360 campaigns, content and activations combining agency and in-house knowledge.I am available for creative campaigns across multiple channels with a clear lens on social media. This can be drafting content plans, tone of voice documents, influencer engagement and content, through to large scale activations that require 360 planning.Recent projects and agencies include: Platform 13 - brought on board by Platform13 to work on the launch of White Claw Mango in the UKCreate - CNN International Commercial - developing branded content strategy for global brands on CNN film and digital channels, including Audemars Piguet, UN WTO, EU, and more. Forevermark - working on all social media communications and the launch of Forevermark's first ever podcast.Seen Connects - developing and delivering social media influencer strategies and campaigns for clients such as Three UK, and Very.co.ukOne Green Bean - supporting winning pitches for financial and automotive clients Haygarth - developing creative concepts for upcoming beauty brands Fleishman Hillard Fishbourn - supporting the social and innovation team across product testing clients, drinks clients, medicare clients and wider agency pitches for luxury brands, food and drinks brands Methods and Mastery - part of a winning global pitch team for a world leading tech company

Senior Creative working across agency on creative and planning aspects of client campaigns, agency pitches and influencer programming and relations. Key clients include Ancestry, Delta, eharmony, BUPA, Fortius clinic, Hostelworld.Key campaigns • AncestryDNA - #EuroPartOfMe delivered 15 million Twitter impressions and over 2,000 client mentions in 24 hours, PRWeek Awards 2018 highly commended, • AncestryDNA – Villages, Masters of Marketing Awards 2018 shortlist, • AncestryDNA – Made in Chelsea? social media influencer film with Made in Chelsea stars generating over 5 million social media impressions, and a 7% spike in traffic to AncestryDNA website on launch• Delta Air Lines – Push for Prosecco Billboard, generated 200 pieces of global coverage, 160 pieces of influencer and user generated content with reach in excess of 170,000• Hostelworld – Model hostel, worked with Storm to house 6 upcoming models during London Fashion Week. Generated of 30 pieces of content and a spike in bookings to the host hostel

• Founded Social Media division of Bacchus one of London’s leading luxury lifestyle creative agencies. • Clients including Diageo Reserve, Broadgate London, Marriott International, Park Chinois, Nobu, Nude Glass, Perrier-Jouet• Designed, and developed social media strategies for agency responses to briefs• Delivered additional social media services to existing clients to grow agency business. Growing Diageo Reserve social media business, and providing training to clients such as Nobu. • Social media crisis management for social and agency clients e.g. how to respond to negative social media comments and reviews (Jinjuu), pre-empting possible problems in tone of voice. • Manage agency social media division, and social media activities of other agency teams. • Deliver accurate social media reporting to external clients and internally to the agency in timely fashion to demonstrate ROI on social media activity. • Work with digital influencers to identify possible collaborations, raise client profiles in the digital space, and drive online conversations surrounding clients with a positive sentiment. • Provide agency training on social media trends, activations, policy and reporting to senior and junior members of staff on a monthly basis. • Key Successes:o Exmouth Market – launch Exmouth Market social media with Christmas Campaign resulting in over 1 million social media impressions and organic engagement from key influencers such as London Design Festival o #Semple4Bulgari during Frieze 2015 – created timelapse of video of art installation showcased on Bulgari social media channels, which generated in excess of 1 million social media impressions and over 2k video views. o 50 Best Bars Awards – live streamed 50 Best Bar awards 2015, generated 2.4 million social media impressions over one eveningo Broadgate Circle launch – 800+ pieces of user generated coverage and 1.5 million social media impressions

• Freelance Social Media consultant advising broad range of brands on Social Media Planning, Strategy & Implementation• Clients include o Ku De Ta Bali, Mejekawi Bali - wrote social media tone of voice and provided on site social media training, venues noted a clear uplift in engagement and staff were energised and inspired about social mediao Blow PR – rewrote social media policy and took over social media channels during London Fashion Week resulting in uplift in community size and engagemento Lisa Berwin Communication – provided on site social media training for staff o Enclothed – developed social media strategy for menswear styling brand including tone of voice, content strategy and influencer engagement. Enclothed generated higher quality blogger engagement as a result. o Learning & Co – launched social media of start-up learning and development company and drafted social media training course. o Ganly Walters Estate Agents Ireland – redefined content plan resulting in an uplift in enquiries generated via social media

• Responsible for social media policy of Secretsales.com• Directing strategy & commissioning content across social media platforms to a community of over 100k • Budgetary responsibility of £40k per annum• Managing digital collaborations including blogger outreach.• Key Successes o Substantial growth across community size, sales & engagement quarter on quarter, and year on year

• Responsible for National Social Media policy of Harvey Nichols Group.• Managing day to day content across all Social Media platforms to a total community of over 250k.• Managing digital collaborations, including blogger outreach and partnerships. • Key Successeso Launched Harvey Nichols’ most successful organic Facebook competition, reaching over 22k with over 500 shares in conjunction with Balenciaga Rosabotanica fragrance.o Rewrote social media best practice guide

• Responsible for social media content for Sanderson & St Martins Lane across Facebook, Twitter, Instagram, YouTube.• Working on digital collaborations with a wide variety of brands such as Michael Kors, Vogue Paris, & Alex Randall.• Developing social media strategies to enhance customer experience, revenue & brand engagement• Wrote opening Social Media strategy for Mondrian London (due Q3 2014)• Key Success o Grew social communities by over 150%, & increased social media impressions by over 220% year on year.o Organised and managed takeover of St Martins Lane social media during London Fashion Week by Vogue Pariso Created Fitness staycation in collaboration with Gymbox to introduce hotel to new fitness audience. Generated over 20 pieces of coverage and content and over 500k social media impressionso Organised bloggers lounge during first ever London Collections: Men including a round table discussion between London designers and fashion influencers such as Lou Dalton, and Matthew Miller.

Supplying Mens Tailoring to the British High St, working with customers such as Next, John Lewis, Moss Bros & Slaters. Creating a wide variety of looks and styles to meet the differing needs of my clients broad customer bases.

Assistant designer for Mens Tailoring department. Principle supplier to M&S, involved throughout the whole design process from sourcing fabric, sampling 100+ garments a season, fabric & styling approval.

Studio assistant to designer Todd Lynn, helping to develop toiles and cut patterns for the AW09/10 collection

Work experience student, working closely with Master tailors on Savile Row. Studied Jacket making, pattern striking, and cutting as well as measuring customers.

Sabbatical Officer in charge of Student Welfare, and the Liberation Campaigns. Member of a six strong sabbatical officer team in charge of running the students union at the University of the West of England, Bristol.