Baker Helton Email & Phone Number

Little Rock, Ar, Us

Little Rock, Ar, Us

Oversee the day-to-day administration of the Disc Golf Pro Tour including making key strategic decisions, working with stakeholders holders to create and maintain budgets, oversee hiring and organizational structure, and enhance company culture and efficiency.

Led the marketing department in a coordinated effort to hit company revenue targets. Products marketed include a subscription OTT service, tickets to sporting events, retail products, and general brand awareness. Tactics included Facebook ads, video advertisements on popular YouTube channels, Google ads, grassroots marketing efforts, and influencer marketing.

Serves as the pitching coach for the Varsity and Junior Varsity baseball team. In 2022, the Varsity team went 23-13 and the pitching staff had an ERA of 2.83 with 316 strikeouts in 232 innings. Three pitchers on staff were named to the All-State team.

Served as a Product Manager for an organization that provides a total software solution for community centers, chambers of commerce, and other membership organizations. Worked directly with customers to provide solutions, interviewed current and potential clients to determine organizational software needs, prioritized development items, created reports using Amazon QuickSite and internal tools, worked within a Scrum framework.

San Antonio, Texas, United States

Managed marketing team that collaborated with team members from every department in the organization. Project lead for the development, training, and implementation of new total software solution (including a membership database, website, app, online program registration, and CRM) that allows the organization to make data-driven decisions. Developed a consistent branding strategy and editorial schedule across all digital platforms. Oversaw the creation of content for two weekly email… Show more Managed marketing team that collaborated with team members from every department in the organization. Project lead for the development, training, and implementation of new total software solution (including a membership database, website, app, online program registration, and CRM) that allows the organization to make data-driven decisions. Developed a consistent branding strategy and editorial schedule across all digital platforms. Oversaw the creation of content for two weekly email newsletters, a monthly print publication, and website. Show less

San Antonio, Texas Area

San Antonio, Texas Area

Served as an Assistant to the Athletic Director for an athletic program that included youth soccer, football, basketball and baseball. Coached youth soccer, football, basketball and baseball. Supervised and hired employees for the sports leagues and fitness center. Created content for the Sports & Fitness department for the organization's social media platforms, email newsletters, and monthly print publications.

Wrote event recaps, featured articles, and press releases centered around disc golf and minor league soccer. Appeared as a guest and co-host on podcasts.

Founded a multi-team collegiate disc golf conference that provided provided teams consistent competition and a structured schedule, a format that is now being used by College Disc Golf for all collegiate competition.

Launched an offshoot of the Finnish disc golf company, Prodiscus. Coordinated and marketed a promotional RV tour to increase the brand’s presence in the United States. Signed a presenting sponsorship deal with professional disc golf tournament, signed athletes to endorsement deals.

Conway, Arkansas

Produced highlight videos for the department using Adobe Premiere. Recorded in game sports statistics for baseball, softball, soccer, and field hockey. Coordinated the setup, management, and breakdown of equipment during sporting events.

Little Rock, Arkansas Area

Member of original team that launched a minor league soccer team. Assisted in creation of game day operational procedures. Created the organization’s social media profiles and assisted in developing marketing strategies. Wrote press releases and game recap articles.

Bachelor’S Degree, Sports Business Management (Interdisciplinary Studies), Minor: Accounting

Activities and Societies: Varsity Baseball, Student Athlete Advisory Committee (SAAC), Disc Golf Club: President, Social Justice Living.

Masters, Sports Administration

Prek-12

Activities and Societies: Varsity Football, Varsity Baseball, Student Council, Choir