At Sindro, I am responsible for the ongoing development and strengthening of the Sindro brand and leading all marketing activities.

Multidisciplinary strategist who has successfully developed brand, digital, content, experience, andcommunication strategies for a diverse set of clients, ranging from startups to Fortune 500s. I work as a strategic ally to tell authentic brand stories. Through research, collaboration, creativity, and a relentless pursuit of impactful, actionable results, I help craft brands that resonate with internal and external stakeholders alikeCORE RESPONSIBILITIES:Serves as a strategic thought leader and collaborative partner across agency disciplines, supportingboth creative and client needs in the pursuit of beautiful, effective designAnalyzes consumer needs, emerging trends, competitive environment, and internalorganizational factors to uncover core insights to inform and inspire creative developmentLeverages creative and business insights to craft the strategic business case to support design andto gain alignment from both internal and external stakeholdersDevelops audience personas and consumer journeys to guide effective strategiesLeads qualitative and quantitative research activities and synthesizes findings to help guide strategic development and evaluate the effectiveness of creative.CLIENTS:Amazon, AMD, Atlanta Hawks, Cargill, Frito Lay, Golden State Warriors, Hewlett-Packard, PepsiCo, Publix, Shuhari Matcha Cafe, University of Washington.

- Generated long-term strategic plan for CCI Press to create and expand awareness- Coordinated marketing activities for the release of "Wise Beyond Your Field: How Creative Leaders Out Innovate to Out Perform"

- Developed creative briefs that communicate marketing objectives to direct creative development- Assisted the development of national marketing campaigns for a Fortune 10 company - Managed and planned many concurrent projects for multiple business units

- Works with creative and account team members on project initiation and new business development- Monitors marketing programs to ensure they are on schedule and on budget- Gathers and analyzes program results to determine effectiveness (number of impressions, return on investment, etc.)

- Compiled statistics and econometrics to expose national, state and local trends- Assisted the BRED Center Director in developing innovative metrics for analyzing the economic climate- Researched economic data from multiple sources in order to enhance BRED Center initiatives

The St. Joe River Marathon is a non-profit organization that strives to provide runners of all ages and abilities a remarkable race experience while spotlighting the community of St. Maries and promoting healthy lifestyles through fitness activities.As Chairman, my duties included:- Implemented a comprehensive marketing plan to promote the event through traditional and social media- Collaborated with current and potential stakeholders, government entities and corporate sponsors- Developed and maintains stjoerivermarathon.com which provides extensive event information, registration capabilities, and race results

Assisted in wildland fire suppression operations and hazard management projects. Operated and maintained firefighting equipment, constructed fireline, and assisted with ignition operations.

The Keiretsu Forum (K4) is an international angel investor group. The K4 members in local chapters meet once a month and view 3-5 presentations given by CEOs raising funds in the early stages of their organizations. Since its inception, K4 members have invested over $260 million in a broad array of industries. As an intern I help facilitate the operational side of the meetings including greeting members & presenters and recording the meeting minutes.

TechConnect is non-profit organization that provides a proven methodology and framework to help Idaho entrepreneurs, researchers and scientists achieve commercialization success.Duties at Idaho TechConnect included:- Developed social media marketing campaign aimed at increasing attendance to ITC’s signature event, TechLaunch 9.0- Analyzed the performance and viability of startup companies - Assisted the Idaho business community in commercializing business innovations

As a PSR Specialist, I interacted one-on-one with a student in a behavioral rehabilitation setting. In this position, I pinpointed social, behavioral, and academic deficiencies of students and implemented behavioral strategies for improvement.