Sales & Maketing Professional in a Leadership Role, with 28years of experience in Channel Sales, Dealer transformation ,Network & Brand Management & Retail store management.Specialization in following areas: Process management at dealerships to improve customer buying experience Business Strategy & Marketing Strategy – Industry forecasting and designing marketing strategy to register share gain Network Management- Added more than 200 plus outlets across west & south regions covering up to 10k population townsBusiness Transformation – focus on Digital/alternate channel to improve productivity Developing High Performance individuals -Coached and nurtured more than 15 role model Area manager
Track And Trail Retail Store
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Sales And Marketing AdvisorTrack And Trail Retail StoreChennai, Tn, In
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Sales & Marketing AdvisorTrack And Trail Retail Store Apr 2021 - PresentChennai, Tamil Nadu, India
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General Manager - SalesTvs Motor Company Jul 2016 - Mar 2021Bengaluru Area, IndiaCareer Synopsis Associated with TVS Motor Company as General Manager -Sales – [from 2002 till date] known for taking challenging task and executing management objective successfully. Leading a team of Area Managers, Institutional Sales Managers, Network Development Managers, Brand Managers & Territory Managers to achieve a turnover of INR 1200 Crs PA Responsible for increasing Volumes & Market share & customer satisfaction through Team development & motivating them to take new initiatives. Enabling dealer transformation through people development/process implementation in sales , service ,parts , Working capital &secondary network management -
Sr. Manager SalesTvs Motor Company Jan 2002 - Jun 2012MaharastraJuly 2012 to May 2016 – Regional Business Head [Asst. General Manager] West zone • TVSM brand re-launched in Gujarat by building confidence in trade and launching various customer connect programs to improve Scooters sales• Focused on rural expansion to drive growth by adding network in towns up to 20k population in MP & CGJune 2004 to June 2012 –Senior Manager – Handling Sales operation for - Maharashtra /TamilNadu/Andra pradesh• Breakthrough initiative in gaining entry in to Multi-Brand Outlet in Mumbai and ensured product availability across the metro to create awareness • Maintained leadership in Total TW & Scooters segment in TNJanuary 2002 to June 2004 – Institutional Sales Manager • Established the concept of building alternate channel for the company in Tamil Nadu.• Gained entry in to TN Police Department and supplied more than 5000 TW to TN Policemen• Established DGS&D & CSD business model for the company. -
Dy.Sales ManagerUsha International Nov 1994 - Dec 2001Chennai Area, India• • Handled various product segment in USHA ( Fans, Sewing machines & Appliances)• Have experience in dealing with large Modern trade & retail chain outlets• Introduced distribution concept to cater to small traders and increase reach.• Responsible for business volumes, profitability and growth for 5 company owned showroom across Tamil Nadu
Balaji R Skills
Balaji R Education Details
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Excellence In Management
Frequently Asked Questions about Balaji R
What company does Balaji R work for?
Balaji R works for Track And Trail Retail Store
What is Balaji R's role at the current company?
Balaji R's current role is Sales and Marketing Advisor.
What schools did Balaji R attend?
Balaji R attended Symbiosis Institute Of Business Management, Symbiosis Institute Of Management Studies, Indian School Of Business.
What skills is Balaji R known for?
Balaji R has skills like Channel Partners, Project Execution, Long Range Planning, Team Building, Product Development, Management, Sales Strategy, Business Development, Sales And Marketing, Planning, Marketing Strategy, Team Management.
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