Karthik Balan Email & Phone Number

London, GB

Purchase, NY, US

I founded this startup business to provide consulting services and development of long-term strategy and execution within sales and marketing for small businesses and entrepreneurships, with experience across gaming, media, consumer goods, packaging, fintech, and mental health services. I design growth plans in support of an organization's vision, mission.

• As a strategic operations and project leader for this startup, I consistently introduced data-driven strategies and growth-focused action plans into daily operations, implementing processes to ensure the delivery of.
• Partnered with existing providers of ESG solutions in execution of sustainable and impact product solutions consulting projects.
• Optimized expertise to develop and facilitate impact measurement modules to post-graduate students and entrepreneurs.

Bella Vista, NSW, AU

• I was promoted to this position and commissioned by the board to execute an operational turnaround strategy focused on revitalizing revenue growth of our new acquisition, ensuring realization of organizational.
• Transformed service levels from bottom quartile to meeting SLAs within three months through identification of areas for improvement and transforming sales and operational processes.
• Improved service levels significantly post COVID through actively engaging in the manufacturing process and improved demand forecasting.
• Drove revenue increase and negotiated improved margins through design and implementation of improved promotional planning framework, enhanced demand forecasting process, and development of brand messaging strategy.
• Executed process to identify operating plan deficiencies and deliver a clearly defined planning structure, conducting in-depth market research and analysis, and creating robust business development plans and marketing.

Bella Vista, NSW, AU

• As the driving force for long-term strategic planning in management of a $40M product portfolio, I delivered business development support focused on organizational objectives to maximize company growth. I directed the.
• Transformed brand relevance, category purpose, and product assortments, expanding the muesli bar portfolio by >35% within two years.
• Cultivated trust-based relationships with key stakeholders effectively translating complex concepts into actionable solutions.
• Drove extended category analysis, SKU optimization, and implementation of performance incentives across promotional plans, successfully closing multi-million dollar budget gaps.
• Demonstrated operational and financial acumen to drive improvements to sales forecasting process and claims reporting, exceeding sales forecast consistently, achieving spend forecast YoY, and reducing claims processing.
• Launched exclusive product ranges gaining approval from board, significantly increasing market share positioning and promotional offerings.

New Brunswick, NJ, US

• I moved through several different roles within this company. In this position, I led market strategy, brand development, business planning, and negotiations across multiple product portfolios. I defined the strategy to.
• Developed bespoke products (Nicorette), seeking off-take support and successfully pitching ideas and leading development from concept to launch, resulting in expanding market share in key retail channels.
• Launched successful marketing efforts for custom products through shopper insights, retailer engagement, audience expansion, and compelling promotions, expanding Band-Aid market share to over 50%.
• Optimized persuasive negotiation skills to increase internal trade spend budgets for Carefree brand, elevating brand to number two in the market.

New Brunswick, NJ, US

• I performed strategic supply and demand planning in the leadership of product groups sourced from over 15 countries, generating over $100M in annual sales. I drove a culture within Supply Chain of supporting business.
• Drove continuous process improvements including the quality of the reporting process, increasing forecasting accuracy by 25%.
• Maximized sales team performance through guidance and mentoring, and cultivating a culture of communication, teamwork, and collaboration.

New Brunswick, NJ, US

In this role, I optimized a product delivery reporting tool to improve service levels to 97%.

OO

Mitigated client exit through dialogue and improved service delivery

Generate concepts and ideas for launching and establishing our Business.

Executive Mba

Executive Mba

Bachelor’S Degree, Marketing & Information Management

Cscp, Supply Chain Management

Ncea Level 3, Calculus, Statistics, Economics, Chemistry, Physics