As a content lead, I help companies stand out from competitors by creating engaging and informative online content. I have 9 years of work experience in various roles and domains, such as scriptwriting, anchoring, producing, directing, editing, designing and marketing. I have a passion for journalism and storytelling, which I pursued through my MSc in online media and journalism from the University of Madras. During my studies, I did an internship at The Hindu newspaper and published several articles on topics ranging from social issues to science and technology. I also won awards for my short film and YouTube videos.I am an artistic, communicative, and detail-oriented person who can manage multiple projects and teams simultaneously. I have worked with diverse clients and audiences across different platforms and channels, such as television, web, and mobile. I enjoy learning new skills and facing new challenges in my work. My goal is to create works that entice and educate, leading to higher conversion rates and positive social impact.