Joanna Baldwin Email & Phone Number

London, GB

State-of-the-art conservation project, dedicated to the long-term preservation of Victory, both for its historical and its educational value today.

One of the UK’s fastest-growing building societies, with its sights firmly set on the importance of the mutual sector in the 21st century, service innovation and great customer experience for its members.

France

Energising the brand, marketing and digital agenda on the Board; assuring the Company's strategic and commercial development is in alignment with the wider Group strategy; focusing on culture, behaviours and customer insights to accelerate growth and customer engagement. In 2018, I formed a new Board sub-committee, Customer, Conduct & Culture, to oversee.

Zapp’s first product is an award-winning 300cc-equivalent electric ‘performance city bike’. Designated Chair working with the founding team and the company's advisers on the detailed documentation and Board recruitment in readiness for Zapp's intended float on Aquis in March 2020. Due to Covid-19, the London IPO was abandoned and alternative private.

Challenging and supporting the Department in its wide-ranging transformation; ensuring that HMRC operates with the necessary transparency and integrity to instil greater trust and confidence with UK taxpayers. I led the transition from a Charter Committee to the creation of (and chaired) a more ambitious and contemporary Customer Experience Committee. This.

Predictive consumer insight consultancy, combining customer transaction systems with digital and social data, to create competitive advantage, by knowing the customer better. I worked with the CEO and the senior executive team in the pursuit of client growth, providing additional bandwidth and wisdom in brand & business strategy, and their execution

Took a leading role in helping to transform the brand, marketing and communications of the largest UK charity funding pioneering research into eye disease; including making the case for and recruiting a marketing & development director, and equipping the charity with a new 'tool kit' with which to increase substantially public awareness and create more.

London, United Kingdom

Ran the international operations of Bono and Bobby Shriver’s famous cause-related marketing initiative, PRODUCT(RED), forging lucrative partnerships with global brands to provide a sustainable flow of money (now $600m) from the private sector to fight AIDS. Created (RED)’s first ecommerce business, FLOWE(RED). (RED)’s work, both fund generation and PR, was.

Digital and marketing strategy agency founded in the wake of the dotcom boom and bust: developing and implementing digital strategies, and advising on the commercial development of digital services and their integration into existing business structures.

Paris Area, France

Head of Global Business Development with a brief to build Publicis' international client base beyond its French heartland. The first female member of Publicis Worldwide’s Executive Board.

London, United Kingdom

Member of the advertising agency's six-man Executive Board.

Education record

Education record

Education record

Bachelor Of Arts (Ba), French Language And Literature