Balázs Kovács

Balázs Kovács Email and Phone Number

Innovation and Product Development Manager @ Central Médiacsoport Zrt.
Érd, HU
Balázs Kovács's Location
Érd, Pest, Hungary, Hungary
Balázs Kovács's Contact Details

Balázs Kovács work email

Balázs Kovács personal email

n/a
About Balázs Kovács

I am a data driven marketing professional with a 20 years history of working in the media, advertising, marketing and research industry. A strategist skilled in Branding, Media and Communication.

Balázs Kovács's Current Company Details
Central Médiacsoport Zrt.

Central Médiacsoport Zrt.

View
Innovation and Product Development Manager
Érd, HU
Website:
centralmediacsoport.hu
Employees:
377
Balázs Kovács Work Experience Details
  • Central Médiacsoport Zrt.
    Innovation And Product Development Manager
    Central Médiacsoport Zrt.
    Érd, Hu
    View
  • Central Médiacsoport Zrt.
    Innovation & Product Development Manager
    Central Médiacsoport Zrt. Oct 2023 - Present
    Budapest, Hungary
    Head of Performance Marketing, Audience Optimization and User Insight teams.
    View
  • Ipsos
    Head Of Marketing Communications
    Ipsos Feb 2020 - Sep 2023
    Budapest, Hungary
    View
  • Ipsos
    Media Research Director
    Ipsos Dec 2016 - Feb 2020
    Budapest, Budapest, Hungary
    Media research director and specialist of multiclient research soulitons. Responsible for business development of Brand Health Tracking service line (ad-test and media researches).Professional recognition: 2021 Global Grand Effie - Best of the Best Effie Awards jury (judging first ever Iridium Effie)
    View
  • Ipsos
    Media Team Leader
    Ipsos Nov 2015 - Dec 2016
    Hungary
    Head of media researchesRegular work: media business development and sales • planning media research products • audience measurement innovations in fields of tv • radio • print • online • ooh and moreMembership: IAB, Effie Awards jury
  • Own Business
    Digital Media Consultant
    Own Business May 2015 - Jan 2016
    Budapest
    Market Research :: Media and Programming Consultancy :: Sales Support
  • Omnicom Media Group
    Head Of Innovation
    Omnicom Media Group 2014 - 2015
    Budapest
    Leader of Innovation&Research TeamRegular work: planning and implementing proprietary tools based on available data sources and data fusion • market reports (spending, web and mobile, TV) and training • ad-hoc researches for clients • development of multisource planning softwaresMembership: DKT, NOK and MAKSZ Research Forum
    View
  • Viasat Hungária Zrt
    Head Of Research Department
    Viasat Hungária Zrt 2008 - 2014
    Budapest
    Leader of Research DepartmentRegular work: Own-Production tracking (programme and campaign monitoring) • OP concept testing • acquisition pre-testing • brand research • celeb monitoring • international and local programming reports • market analysis • forecasting, planning • Viasat VIP Klub (viewer panel)Membership: MEME
  • Viasat Hungária Zrt.
    Research Analyst
    Viasat Hungária Zrt. 2008 - 2009
    Budapest
    Programming, marketing researches and analysisRegular work: viewing analysis • supporting decision-making process of the management • coordinating ad-hoc market researches • press release
  • Bellresearch
    Research Analyst
    Bellresearch 2006 - 2008
    Budapest
    Project management and analysisResearches in fields of: finance • IT • telco • FMCG • HR
    View

Balázs Kovács Skills

Digital Media Market Research New Media Marketing Strategy Market Analysis Broadcast Television Social Media Marketing Communications Media Planning Marketing Digital Strategy Customer Relationship Management Team Management Advertising Digital Marketing Social Media Measurement Social Media Marketing Online Advertising Journalism Media Production Marketing Research Television Research Broadcasting Business Strategy Management Business Development Project Management Leadership Team Leadership Strategic Thinking Strategy Online Marketing Strategic Planning Data Analysis Research Radio Quantitative Research Analytics Spss Press Releases

Balázs Kovács Education Details

  • Faculty Of Business And Economics, University Of Pécs
    Faculty Of Business And Economics, University Of Pécs
    Marketing
  • Lovassy László Gimnázium
    Lovassy László Gimnázium

Frequently Asked Questions about Balázs Kovács

What company does Balázs Kovács work for?

Balázs Kovács works for Central Médiacsoport Zrt.

What is Balázs Kovács's role at the current company?

Balázs Kovács's current role is Innovation and Product Development Manager.

What is Balázs Kovács's email address?

Balázs Kovács's email address is ba****@****sos.com

What schools did Balázs Kovács attend?

Balázs Kovács attended Faculty Of Business And Economics, University Of Pécs, Lovassy László Gimnázium.

What are some of Balázs Kovács's interests?

Balázs Kovács has interest in Children.

What skills is Balázs Kovács known for?

Balázs Kovács has skills like Digital Media, Market Research, New Media, Marketing Strategy, Market Analysis, Broadcast, Television, Social Media, Marketing Communications, Media Planning, Marketing, Digital Strategy.

Who are Balázs Kovács's colleagues?

Balázs Kovács's colleagues are Eszter Tihanyi, Sántha Melinda, Árisz Matejcsik, Krisztina Zümi Kovács, Gabi Kiraly, Krisztina Tóth-Szántó, Szilvia Váradi.

Not the Balázs Kovács you were looking for?

View similar profiles

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.