Bambi Gorman Email & Phone Number

United States

Atlanta, Georgia, United States

Atlanta Metropolitan Area

Greater Atlanta Area

Iconex is held by Atlas Holdings

Soundview is held by Atlas Holdings Inc. Led Product Development, Commercialization, Pricing, Voice of the Customer...

Greater Atlanta Area

• Provider of Marketing, Product & Category Management, Strategic Pricing, and Business Planning and Coaching.Results
• Increased margin by 4% by creating and implementing a new profitability management process and tool for everyday business management by the Pricing Manager and sales team.
• Created a category business plan to exit an unprofitable $10mm manufacturing business and purchase the products instead. Developed a first-for-client Request for Quote/Proposal process, Pro Forma analysis, vendor.
• Developed, introduced and commercialized a price increase strategy which lead to a 75% price realization on back-to-back industry announced increases. Prior three price increases had very low realization. Built a.
• Designed and Delivered impactful Customer Portfolio Management presentation at the National Sales Meeting, in less than two weeks. Created multiple exercises and discussions to drive retention. Received accolades and.

Greater Atlanta Area

• Results
• Increased margin through multiple cost decreases and implementation of a regional pricing model.
• Commercialized a new Private Brand product launch which included marketing, product management, price setting and promotional development all under budget and on time to meet sales goals.Responsibilities
• Led $80 million of multiple high profile categories to drive both top and bottom line growth.

• Results
• Exceeded budgeted objectives including 30% growth for volume and by 37% growth in EBITDA.
• Surpassed Gross Margin goals by 9% through product and customer mix management while capacity constrained.
• Led segmentation strategy in the retail Private Brand market resulting new Business Plan and direction.
• Drove sales into two new segments resulting in $17 million of business and penetrated existing profitable customers to gain an incremental $30 million.Responsibilities
• Responsible for $245 million Private Brand products P&L and Business Plan development/execution.

• Results
• Integrated the July 2008 acquisition of an $80 million company with respect to exploiting asset capabilities and surpassed expected synergies by $1mm, or 100%.
• Designed a Commercialization process including Master Production Planning tools, Product Development Gate Process and Launch checklist driving inception to launch timing to decrease by 50% or more.
• Created a customer/product segmentation tool to drive profitability. The tool identified profit levels of customers or products to drive customer penetration, product or customer mix shift and acquisition targets..
• Responsible for all business analysis for sales including new and existing business quotation as well as capability development for five sales professionals.
• Managed two direct reports: Business Analyst and Pricing Analyst.

• Hired, trained and managed four staff members for purchasing, rehabbing and external sales to meet weekly goals.
• Recruited to Cellu Tissue Holdings, Inc in June 2008, operated facets of the business until March 2009.

• Results
• Increased net sales 1% and gross profit 2.4% in a seven-year-trend declining business. Specifically drove volume through end-user penetration and distribution customer consolidations.
• Commercialized the most successful skin care marketing campaign to date which had an ROI of 151% and increase in sales of 33% over the same period prior year.
• Focused the cross functional team to drive proprietary, high margin products into the market resulting in two key product lines growing 24% and 265% year on year.
• Led four major product development efforts, one global in scope, through innovation gate requirements.
• Received an Exceptional rating for all Leadership Qualities (Building Talent, Collaborative, Decisive, Innovative, Inspirational and Visionary) which is determined by 360 degree feedback from customers, peers and.

• Results
• Results above target with net sales growth at 2.6% and gross profit up 7.5%. Single roll bath tissue, the largest SKU for the sector, doubled gross profit year on year.
• Took decisive action to manage a very tight capacity situation. Worked closely with sales management to shed low margin business, mix shift commodity products to more profitable, value-added products and stem price.
• Developed an on-boarding and capability building plan for new marketers, which was implemented as work for
• Led four product development projects through the innovation gates; successfully launched two in 2005.
• Received an Exceptional rating.Responsibilities

• Results
• Successful go-live of SAP on time with limited and ambiguous direction.
• Developed persuasive tools to gain buy-in at all levels of the organization of the critical nature of the implementation.
• Earned and Exceeds Expectations performance rating.Responsibilities
• Go-live of SAP modules on time and on budget for the Kimberly-Clark Professional team.

• Results
• Launched new Sales Tracking tool on time and under budget. Wrote training manuals/modules for knowledge transfer to sales and marketing.
• Managed $20 million+ accrual with 98% accuracy and executed all payments from fund for Growth Incentive Plans.
• Key Contributor Award Winner, earned an Exceeds Expectations rating in ’02 and ’03.Responsibilities
• Developed Growth Incentive Plans for Distribution Customers and Sales Incentive Plans for sales professionals and accurately forecasted the annual spend for accrual purposes.
• Led comprehensive pricing analysis of business opportunities as they pertained to sales and distribution.

• Results
• Led SKU rationalization process from 220 SKUs to 180 SKUs with only $5000 (0.01%) worth of write-offs.
• Managed the complete rebranding and repackaging effort of every SKU in the category over a six month period while maintaining fulfillment and inventory targets.
• Earned an Exceeds Expectations performance rating.Responsibilities
• Managed strategic, long-term capacity planning including asset utilization, fill rates, operating schedule optimization and $38 million in finished/raw material inventory at eight converting/manufacturing sites.
• Managed two direct reports: Planning Analyst and Deployment Analyst positions.

• Logistics project lead for the successful implementation of centralized production planning.
• Coached and developed Centralized Planners as they made the transition from the mill site to the staff location in Roswell.

• Utilized software for short-term forecasting for 228 SKU at the distribution center level.
• Logistics project lead for the launch of seven new products nation-wide for a large office supply chain, whose requirements included 100% order fulfillment, 100% on-time delivery at the cross-dock and 100% accuracy of.

• Centralized the inventory deployment function from the mill sites to corporate staff location.
• Utilized TOFC (Trailer-On-Flat-Car) versus Over-the-Road transportation saving over $1.5 million in the first year.

• Managed the finished stock inventories and tactical production schedules of six converting assets (85 SKU) and one manufacturing asset for the Kleenex® brand facial tissue department.
• Led the financial budgeting and forecasting process for converting and manufacturing for the Kleenex® brand facial tissue department.
• Maintained 99.3% customer service with record low inventories of less than one-week corporate-wide for over seven months.

Bs, Finance And Marketing

Mba, Marketing