Digital Marketing Manager
Current- Increasing Inquiries: Clinic receives more than1000 inquiries per month for the main surgery types in the clinic which is dental, rhinoplasty and weight loss operations.- Increasing Conversion Rate: A conversion rate of 10-15% from inquiries to booked procedures This means that out of every 100 inquiries, 10-15 of them result in booked medical procedures from outside Türkiye.- Increasing ROI: Ideally, aim for a return on investment on average is 500-700%. Every dollar we spent on marketing efforts, the clinic generate $5-$7 in revenue from booked medical procedures.- Increasing Website Traffic Growth: Strive for consistent growth in website traffic, with a target of increasing organic search traffic by 50-100% over a year. Ads send to the clinic's website and landing page more than 10,000 visitors per month, the goal might be to reach 15,000-20,000 visitors next months.- Increasing Geographic Reach and Diversity: Expanding the clinic's reach to attract medical tourists from a wide range of countries, aiming for a diverse client base representing multiple regions around the world.