-Sub Broker/ Franchise Owner at IIFL Securities-Mutual Fund Distributor

Company is into Electrical Supplies & Contracting segment.Highend residential projects, commercial/retail showrooms contributes to 90% business.• Project Supply of Electrical products mainly Switchgear, Cables, automation and Lighting to End Users, Contractors.• Meeting and converting various contractors, end users and promoting our range of products from L&T, Lapp Cables, Osram, and Philips.• Executed residential projects to high-end properties like DLF Capital Greens, premium Villas and Bungalows.

• Promoting all the products under the umbrella of Digital Systems. It consists of LED Modules, LED Drivers, Light Control/automation systems, Electronic Ballasts, Signage Modules. Almost 50% of Sales value (6 Mil) was done from LED Drivers due to high exposure to OLMs and Projects.• Customers (B2B and B2C) precisely OLMs, Architects / Interiors, Contractors and Channel Partners were added every year. 7 new OLMs were giving consistent Sales year after year.• LED Signage business; a product for Signage convertors was new and added sales value. BPCL, IOCL, HPCL were among few prominent customers.

GAL Lighting FZCO produces a wide range of light sources which includes LED Lighting, Compact Fluorescent Lamps (CFL), Metal Halide lamps, Halogen lamps and HP Sodium Lamps They market commercial range of LED Fixtures and luminaires in Brands ‘Westinghouse’ and ‘Galux’.• Increased Sales (Double every year) from African Market through Channel Sales. North Africa alone contributed 70% of Total Sales.• Took additional responsibility to enhance the market of UAE with our Galux brand through End Users, Projects and Channel Management. Team of 2 supported me in this Endeavour.• Executed projects with Facility Management Companies like Nakheel, Hotels like Hilton, Four Point Sheraton.• Full responsibility for Marketing with Catalogue creation (2 brands), Websites management, retail stores branding, packaging solutions and other POP materials. Team included both External and Internal to support in that endeavor. • Execution of various exhibitions in various countries was key role played by me to promote 2 brands.

• Executed sales models for advanced Lighting (Controls and Lamps) Applications. • Performed analysis around segmentation, forecasting, competitive analysis, pricing & margin improvement. • Created several new OLM accounts in North India (Mainly Delhi, UP, Punjab and Rajasthan) using the product and extended service support.

• Execute sales models for Advance Switchgear Applications. • Target broad market covering industrial hub in National Capital Region of Delhi spanning Greater Noida and Ghaziabad.• Single point of contact for customers in the above mentioned region and responsible for ensuring customer satisfaction by meeting sophisticated electrical needs of customers that include premier companies and emerging industrial houses. • Actively participate in sales pitch on behalf of the company to create new account and expand the business.

• Service setup for the company which is manufacturing measuring instruments like Laser 2000, X-Ray 8000, Lump detectors, Capacitance gauges, Centerview etc. These instruments find their use in the field of Cable Industry, Tubes and Hoses Industry. • Demonstration of products and its application to various customers across India and South Africa.• Give training to Operators of Cable Industry on the usage and up-keep of the products.• Undergone training for 3 months in Germany for highly sophisticated and niche products.

A system house of Siemens Automation products.• Meeting with OEMs, End users to understand and evaluate the automation requirements.• Execution of Orders included Automation Panel designing in AutoCAD or E-plan, Selection of right Hardware, Logic Designing, and handing over of project. Biggest project executed: Ford Motors, Chennai; Welding jigs automation for Fusion Car.Value: INR 5 Mil.• Complete knowledge transfer to new joiners about PLC S-7, Logo, VFDs.