Market Manager
Current• Growth Strategy Development: Designed and managed multi-market growth strategies (Europe, America, Africa, and India).• Business Planning & Market Analysis: Created evidence-based business plans and conducted detailed market analyses to optimize the company’s strategic and technological positioning. Responsible and guarantor of the customer-centric approach. • Strategic Account Management & Associated Projects: Oversaw 7 key accounts, serving as the interface between production sites, R&D, and sales teams to facilitate collaboration.• Product Development & Adaptation: Responsible for the product line roadmap and tailored offerings to meet high-quality standards while achieving margin objectives. Advocate of the customer inside the organization.• Project Management & Technical Support: Provided technical expertise for complex projects, particularly for institutional and strategic clients. Extensive support of regional sales forces with regular interaction with customers.• Reporting System & Client Relationship Management: Established systematic reporting for sales and customer relations to ensure transparency and smooth communication.• Pricing Strategy & Sales Forecasts: Developed and implemented pricing policies, harmonized for key accounts to maintain competitive sustainability. Contributed to commercial planning (S&OP).• Escalation Management & Crisis Resolution: Ensured the rapid resolution of critical situations to maintain customer satisfaction and operational continuity.• Technical Communication & Marketing: Represented the company at trade shows, training sessions, and webinars, producing marketing materials such as white papers, application notes, and brochures to enhance the company’s technical branding.
