Licensing, it's more than revenue, it's Brand Communications and much more ...Entertainment, Sport, Brand and PersonalityHighly experience in all aspects of Licensing Business and Business Development.Brand strategy,Brand extension-stretching and Brand development,High level negotiations (licensees, retailers, partners, sponsors)Sales, marketing, brand strategy and development, trade marketing, finance, property acquisition.Launched major brands in France.Specialties:Licensing business, Brand Management, Brand Content, Sport, Entertainment, Music, Cinema, Celebrities, Endorsment.Consumer Products, Strategic Alliances, Cross-Cultural Awareness, Retail activities, International Experience, Partnerships and Sponsorships.All kind of Brand experience.