Bara Waters, Msw
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Bara Waters, Msw Email & Phone Number

Senior Officer, Communications and Training at University of California Office of the President
Location: San Francisco Bay Area, United States 8 work roles 3 schools
1 work email found @ucop.edu 14 phones found area 949, 510, 714, 616, and 310 LinkedIn matched
✓ Verified Jul 2026 4 data sources Profile completeness 100%

Contact Signals · 1 work email · 14 phones

Work email b****@ucop.edu
Direct phone (949) ***-****
LinkedIn Profile matched
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Current company
University of California Office of the President
Role
Senior Officer, Communications and Training
Location
San Francisco Bay Area, United States
Company size
1847 employees

Who is Bara Waters, Msw? Overview

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Quick answer

Bara Waters, Msw is listed as Senior Officer, Communications and Training at University of California Office of the President, a with 1847 employees, based in San Francisco Bay Area, United States. AeroLeads shows a work email signal at ucop.edu, phone signal with area code 949, 510, 714, 616, 310, and a matched LinkedIn profile for Bara Waters, Msw.

Bara Waters, Msw previously worked as Senior Officer, Communications & Training at University Of California Office Of The President and Senior Communications Specialist at University Of California, Berkeley. Bara Waters, Msw holds Master Of Social Work (Msw), Community Development from University Of Michigan.

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Email format at University of California Office of the President

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*@ucop.edu
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Profile bio

About Bara Waters, Msw

Seasoned holistic strategist with expertise in strategic and organizational communications, internal and external relations, and organizational and community development. Expertise in strategic positioning, stakeholder relationship building, change management, education and training, branding, content marketing, social media, and video development. My experience spans various sectors: higher and K-12 education, government, technology, holistic health, and nonprofit. Key Skills:—Proficient communicator across all channels: written, interpersonal, public speaking, video, and online.—Proven leader for culture and technology strategic initiatives.—Collaborative problem-solver that negotiates solutions among diverse stakeholders.—Experienced facilitator and team manager, adept at building trust and delivering positive outcomes.—Creative content innovator, skilled at engaging and motivating audiences.—Strong business and entrepreneurial acumen, tech-savvy with expertise in MS Office, Google, and creative applications.

Listed skills include Holistic Health, Public Speaking, Public Relations, Coaching, and 30 others.

Current workplace

Bara Waters, Msw's current company

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University of California Office of the President
University Of California Office Of The President
Senior Officer, Communications and Training
California, United States
Website
ucop.edu
Employees
1847
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8 roles · 43 years

Bara Waters, Msw work experience

A career timeline built from the work history available for this profile.

Senior Officer, Communications & Training

Current
University Of California Office Of The President

Oakland, Ca

Oversee internal/external communications & training programs for UC Systemwide Procurement, department responsible for over $12 billion in annual spend across the UC 10-campus system. Lead and support initiatives of critical importance to the University with systemwide, state and national impact, including high-visibility policy, public interest programs and organizational transformation efforts within world’s top public research university system. High impact initiatives include:•… Show more Oversee internal/external communications & training programs for UC Systemwide Procurement, department responsible for over $12 billion in annual spend across the UC 10-campus system. Lead and support initiatives of critical importance to the University with systemwide, state and national impact, including high-visibility policy, public interest programs and organizational transformation efforts within world’s top public research university system. High impact initiatives include:• Proactive marketing communications for national lead agency contracting program that leverages UC's purchasing power to benefit higher and K-12 education, public agencies, governments and nonprofits via access to UC competitively-bid contracts, with over 5000 public agencies currently using UC contracts.• Markedly increased awareness and visibility of contracting and procurement opportunities for small and diverse suppliers for a stronger and more resilient supply chain.• Effective communications and change management for supply chain transformation and continuous improvement initiatives focused on increasing capability and capacity and delivering innovative supply chain solutions.• Innovative change management for collaborative eProcurement technology initiative implemented across 35 state university locations to maximize and streamline California public higher education's buying power. Show less

2017 - Present ~9 yrs 6 mos

Senior Communications Specialist

University Of California, Berkeley

Berkeley, Ca

Led communications and change management activities for strategic organizational development and transformation initiatives within the world’s top-ranked public research university. Developed and implemented comprehensive OCM strategies and programs that greatly increased stakeholder engagement, built positive work culture and delivered targeted training; executed impactful educational and outreach campaigns for wide-ranging reorganization plans and major technology and process transformation… Show more Led communications and change management activities for strategic organizational development and transformation initiatives within the world’s top-ranked public research university. Developed and implemented comprehensive OCM strategies and programs that greatly increased stakeholder engagement, built positive work culture and delivered targeted training; executed impactful educational and outreach campaigns for wide-ranging reorganization plans and major technology and process transformation efforts in a high performing culture. Show less

2016 - 2017 ~1 yr

Marketing & Admissions Director

Community Learning Center Schools (Clc Schools)

Alameda, Ca

Dramatically raised school profiles and enrollment despite repeated relocations and leadership changes. Successfully navigated multiple public and community relations challenges through effective crisis communication and strategy. Developed and fortified organization despite extreme challenges by strengthening internal values, rebuilding community, and increasing stakeholder engagement. Oversaw strategic marketing & communications, admissions, organizational development initiatives and… Show more Dramatically raised school profiles and enrollment despite repeated relocations and leadership changes. Successfully navigated multiple public and community relations challenges through effective crisis communication and strategy. Developed and fortified organization despite extreme challenges by strengthening internal values, rebuilding community, and increasing stakeholder engagement. Oversaw strategic marketing & communications, admissions, organizational development initiatives and technology implementations for this innovative and exceptional public charter school system. Show less

2014 - 2016 ~2 yrs

Strategic Marketing Communications Consultant

Rock | Paper | Sizzle: Strategic Marketing Communications

San Francisco Bay Area

Rock = high impact. Paper = clear communications. Scissors/Sizzle = cuts through clutter/creates excitement. Developed and executed holistic, impactful, efficient and effective marketing communications strategies that changed the game for public education, government, technology, tourism, and holistic health clients.

2008 - 2015 ~7 yrs

Video Producer / Creative Direction

Edge Films

Laguna Beach, Ca

Created insightful, innovative and interactive visual media for nonprofit, research, community arts and public service organizations that enlightened, educated and raised millions in research and support funds. Was awarded numerous Telly & Summit Creative Awards for excellence in video, broadcast and web-based productions.

1998 - 2008 ~10 yrs

Partner - Marketing Communications Agency

Waterscassard Inc.

Los Angeles, Ca & Grand Rapids, Mi

Achieved increased sales, revenue growth, broad consumer awareness, memorable branding, positive public image, committed constituent relationships, employee engagement and internet presence for international Enterprise clients (Herman Miller, Steelcase, Amway, Keeler, USA Today), local government, public/private sector initiatives and local businesses.

1989 - 1997 ~8 yrs

Special Projects Manager | Community Services

City Of Grand Rapids

Grand Rapids, Mi

Conceived and spearheaded national PR award-winning downtown economic revitalization & community development program that reversed a 15-year negative trend in downtown retail and sparked the remarkable downtown economic revitalization that continues to this day. Created/supported city-sponsored festivals, events and celebrations. Helped manage community & cultural service departments: Parks & Rec, Public Museum, Library, Zoo, Convention Center. City liaison for numerous public/private boards… Show more Conceived and spearheaded national PR award-winning downtown economic revitalization & community development program that reversed a 15-year negative trend in downtown retail and sparked the remarkable downtown economic revitalization that continues to this day. Created/supported city-sponsored festivals, events and celebrations. Helped manage community & cultural service departments: Parks & Rec, Public Museum, Library, Zoo, Convention Center. City liaison for numerous public/private boards, projects, programs, community and economic development efforts. Show less

1984 - 1989 ~5 yrs
Team & coworkers

Colleagues at University of California Office of the President

Other employees you can reach at ucop.edu. View company contacts for 1847 employees →

CR Cristy Romero Cristy Romero Colleague at University Of California Office Of The PresidentFontana, California, United States View → MT Martin Ticas Martin Ticas Colleague at University Of California Office Of The PresidentSan Francisco Bay Area, United States View → MA Mabel Aldrete Mabel Aldrete Colleague at University Of California Office Of The PresidentWalnut Creek, California, United States View → AB Arthur Barker Arthur Barker Colleague at University Of California Office Of The PresidentSan Leandro, California, United States View → PL Patricia Lencioni Patricia Lencioni Colleague at University Of California Office Of The PresidentTurlock, California, United States View → JE Julie Elefant Julie Elefant Colleague at University Of California Office Of The PresidentSan Francisco Bay Area, United States View → PD Pamela D. Jennings Pamela D. Jennings Colleague at University Of California Office Of The PresidentUnited States View → DM Devin Mackie, Cfp® Devin Mackie, Cfp® Colleague at University Of California Office Of The PresidentSan Francisco Bay Area, United States View → CK Craig Kitaoka Craig Kitaoka Colleague at University Of California Office Of The PresidentHercules, California, United States View → RF Rebekah Fernandez Shrm-Scp Rebekah Fernandez Shrm-Scp Colleague at University Of California Office Of The PresidentHayward, California, United States View →
3 education records

Bara Waters, Msw education

D.Hom Med / M.Hom, Homeopathic Medicine

Hahnemann College Of Homeopathy, London

Bachelor Of Arts (Ba), Sociology / Psychology

Aquinas College

Summa cum laude

FAQ

Frequently asked questions about Bara Waters, Msw

Quick answers generated from the profile data available on this page.

What company does Bara Waters, Msw work for?

Bara Waters, Msw works for University of California Office of the President.

What is Bara Waters, Msw's role at University of California Office of the President?

Bara Waters, Msw is listed as Senior Officer, Communications and Training at University of California Office of the President.

What is Bara Waters, Msw's email address?

AeroLeads has found 1 work email signal at @ucop.edu for Bara Waters, Msw at University of California Office of the President.

What is Bara Waters, Msw's phone number?

AeroLeads has found 14 phone signal(s) with area code 949, 510, 714, 616, 310 for Bara Waters, Msw at University of California Office of the President.

Where is Bara Waters, Msw based?

Bara Waters, Msw is based in San Francisco Bay Area, United States while working with University of California Office of the President.

What companies has Bara Waters, Msw worked for?

Bara Waters, Msw has worked for University Of California Office Of The President, University Of California, Berkeley, Community Learning Center Schools (Clc Schools), Rock | Paper | Sizzle: Strategic Marketing Communications, and Edge Films.

Who are Bara Waters, Msw's colleagues at University of California Office of the President?

Bara Waters, Msw's colleagues at University of California Office of the President include Cristy Romero, Martin Ticas, Mabel Aldrete, Arthur Barker, and Patricia Lencioni.

How can I contact Bara Waters, Msw?

You can use AeroLeads to view verified contact signals for Bara Waters, Msw at University of California Office of the President, including work email, phone, and LinkedIn data when available.

What schools did Bara Waters, Msw attend?

Bara Waters, Msw holds Master Of Social Work (Msw), Community Development from University Of Michigan.

What skills is Bara Waters, Msw known for?

Bara Waters, Msw is listed with skills including Holistic Health, Public Speaking, Public Relations, Coaching, Homeopathy, Teaching, Marketing Communications, and Program Management.

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