Barb Murphy Email and Phone Number

Talentfoot is an executive search firm dedicated to servicing digital marketing, media, and sales talent nationwide. Founded by both digital and traditional media professionals with 25 years of combined industry experience, we are the only search firm built on a classic executive search model while offering a core expertise in media, marketing, and sales. We partner with start-ups, venture capitalists, publishers, technology providers, advertising agencies, and Fortune 1000 companies by bringing forward top talent that advances, transforms and sustains organizations for years to come.Our unique approach combines industry expertise with formal executive search processes utilizing a team of professionals; leveraging an advanced research team, candidate development managers, and experienced executive search strategists in order to make the perfect match. We offer various levels of search services including contingency, engagement, and retained depending on the requirements and needs at hand.We immerse ourselves in the ever-changing digital landscape by attending industry events, getting involved with various industry associations, and following the industry trades.Our candidates also highly benefit from our services. In addition to being executive recruiters, we are also career consultants who truly enjoy assisting our candidates in taking their careers to new heights. We are invested in taking the time to understand the job seeker's career goals and interests at hand which allows us, to once again, make the perfect match.Servicing: Atlanta, Boston, Chicago, Dallas, Detroit, Los Angeles, Madison, New York, Phoenix, San Francisco, Seattle, and Tampa.

Reported to EVP, Director of Business Leadership, responsible for yearly scope planning process across several accounts. Recruited, trained and managed a cross-functional team of 5-7 account managers. Responsible for consistent, successful process across accounts including: Allstate, Marshalls, Brooks and Fifth Third Bank. Key accomplishments include:• Developed negotiated annual scopes of work and staffing plans which resulted in 5 consecutive years of over $50M in retainer fees. • Developed a new reconciliation approach and process that delivered yearly project plans on time and on budget. • Provided metrics to clients that highlighted agency value added services.• Consistently delivered in excess of 55% YOY contribution margins for multiple accounts.• Identified, pursued and negotiated multi-million-dollar organic growth 5+ years.• Managed $20M+ client production budgets that insured the best value for the clients’ investment.• Team awarded Sustained Success Effie for Allstate’s Our Stand and Silver Lion for Allstate’s Corporate Advocacy campaign Save11.• Participated in new business pitches resulting in 3 new clients for the agency.

Reported to EVP, Chief Client Officer and served as agency lead for Allstate deliverables planning process on behalf of Leo Burnett across multiple Publicis agencies representing $40MM revenue. In addition, led and implemented a new agency operations process which further delineated the roles and responsibilities of Operations/Project Management vs. Account Management. Key accomplishments include: • Managed staffing and costs to deliver in excess of 55% contribution margin.• Negotiated YOY $1MM organic growth.• Built and managed cross functional operations team across multiple accounts, charged with improving account efficiency. • Defined agency process from intake to deployment resulting in the highest quality client experience as well account profitability.• Negotiated multi-faceted contracts based on agency and industry best practices including MSAs and celebrity contracts upwards of $50MM.• Established and set-up vendors according to client requirements and scope of work.

• Developed Allstate’s catastrophe response program in conjunction with media partner to implement a 24-hour turn-key advertising plan.• Tracked production/talent budget with focus on residual optimization.•. Managed Allstate’s Corporate Advocacy print/digital award-winning campaign.

• Talent residual forecasting and management (SAG/AFTRA/AFM)• Managed Allstate’s sponsorship of Paul Harvey radio show including curating stories, creative development, scheduling and legal clearance.

Held various positions of increasing responsibility in the Production Operations department with overall responsibility for trafficking advertising and managing script review, including legal approval as well as talent residual review and payment.