Barbara-Ann Davis Email and Phone Number
Bridging the gap between data, creative, technology and planning, I combine database analytics and insights with technology investment, to build innovative and engaging contact strategies and audience journeys.
Stonex Group Inc.
View- Website:
- stonex.com
- Employees:
- 827
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Global Cvm DirectorStonex Group Inc. Oct 2024 - PresentLondon Area, United Kingdom -
Global Head Of CrmHurtigruten Group May 2023 - Sep 2023 -
Global Crm ManagerHurtigruten Group Oct 2022 - Aug 2023 -
Head Of CrmBoux Avenue Apr 2022 - Oct 2022 -
Crm Planning LeadRiver Island Jan 2021 - Apr 2022 -
Uk Head Of CrmClearscore Mar 2020 - Apr 2020London, England Metropolitan Area -
Global Head Of Crm (Contract)Fitflop May 2019 - Feb 2020 -
Crm Consultant (Contract)Evans Cycles Dec 2018 - May 2019London, United Kingdom -
Global Markets Lead (Contract)Unilever Mar 2018 - Dec 2018United Kingdom -
Head Of Crm And Insight (Contract)Bourne Leisure Ltd Jun 2017 - Oct 2017 -
Head Of Crm / Crm Consultant (Contract)Rank Group Sep 2016 - Mar 2017 -
Crm Consultant / Head Of Crm (Contract)The Economist Feb 2016 - Jun 2016 -
Head Of Crm / Crm ConsultantTime Inc. Uk Sep 2014 - Feb 2016Leading a small team of 6 brand and retention marketers within Consumer Marketing and collaborating with stakeholders across the business, to deliver best in class CRM, Retention and Content Marketing strategy with demonstrable results. Responsible for developing an integrated “one face to the customer” strategy across all channels and touch points, with a focus on the use of data analytics and modelling tools, and an ability to translate customer insight into actionable marketing strategy underpinned by a robust Test&Learn programme. -
Global Head Of Crm (Contract)Lastminute.Com May 2013 - May 2014London, United KingdomResponsible for improving the lifetime value of customers (CLV), measuring improvement and success at every stage of the customer lifecycle, and increasing the revenue generated directly from our CRM campaigns. This includes the implementation of a customer contact strategy throughout all stages of the customer lifecycle, from subscription to purchase to repeat purchase, driving a single customer view, developing test & learn metrics and measurements, monitoring lifetime value and 'share-of-wallet'. -
Group Account DirectorGyro - Virgin Atlantic Airline Frequent Flyer Programme May 2012 - Mar 2013Global business lead overseeing the implementation of Virgin Atlantic Airline’s Frequent Flyer loyalty/ eCRM programme. Managed the full mix up to board level, with a particular focus on customer experience, brand planning activities, loyalty and social & eCRM. -
Senior Account DirectorTangent Snowball - Crm & Digital Marketing Agency Feb 2011 - May 2012Delivery of data driven integrated B2B and B2C CRM marketing campaigns with a strong digital focus for Wolseley - Build Center, Drain Center. Managed and deployed customer loyalty programme and implemented regional retail marketing strategy to support branch store network.
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Group Account DirectorQuant Presky Maves - Crm & Loyalty Agency May 2010 - Nov 2010Delivery of Lovefilm customer experience including strategy for brand advocacy and customer relationship management capability. Oversaw direct marketing activity for Barclays Retail, Lending and Corporate markets including cross Agency development of new brand platform and associated roll out across marcoms -
Senior Account DirectorTargetbase Claydon Heeley - Direct & Digital Marketing Agency Sep 2008 - Dec 2008Direct response and strategic development of ING Direct customer retention programme
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Client Services Marketing ManagerHarlequin Solutions May 2005 - Oct 2007Public Sector, Local Government, NHS, Charity including TfL, UKAS, Elisabeth Finn Trust amongst others
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Freelance Account DirectorLida Mar 2004 - Jul 2004NatWest and Royal Bank of Scotland -
Senior Account DirectorJmg Advertising & Marketing 2002 - Jan 2004BankWest, Audi, LandCorp amongst others
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Online Communications & Marketing ManagerBt 2001 - 2002All online communications for BT Retail -
Freelance Account HandlerInterfocus 2000 - 2001Lloyds TSB eMarkets
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Freelance Account HandlerCarlson Marketing 1999 - 2000BA Executive Club, Eurotunnel, Citroen -
Freelance Account HandlerOgilvyone Mar 1999 - Jul 1999Royal Mail -
Account ManagerWunderman 1997 - 1999Ford UK, Ford EMEA -
Account ExecutiveFinancial Times 1995 - 1997
Barbara-Ann Davis Education Details
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The Institute Of Direct And Digital MarketingDiploma In Direct & Digital Marketing -
Bachelor Of Arts (B.A.) -
2:1 Hons
Frequently Asked Questions about Barbara-Ann Davis
What company does Barbara-Ann Davis work for?
Barbara-Ann Davis works for Stonex Group Inc.
What is Barbara-Ann Davis's role at the current company?
Barbara-Ann Davis's current role is CRM I Retention I Loyalty l CVM l Growth.
What schools did Barbara-Ann Davis attend?
Barbara-Ann Davis attended The Institute Of Direct And Digital Marketing, Curtin University Of Technology, Curtin University.
Who are Barbara-Ann Davis's colleagues?
Barbara-Ann Davis's colleagues are Neekhil Pattni, Temur Jabiev, Thomas Mitchell, Ab Max, Tamanna Verma, Karly Pratt Karly Pratt, Maria Alejandra Parra.
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Barbara Ann Davis
United States -
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2autozone.com, autozone.co.za
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