Experienced Online Sales with a demonstrated history of working in the insurance industry. Skilled in Marketing Management, Budgeting, Sales, Strategic Planning, and Business Development. Strong media and communication professional graduated from the University of Applied Sciences and Arts Northwestern Switzerland.
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Senior Digital Marketing SpecialistSimpego Versicherungen Ag Apr 2021 - PresentZürich, Schweiz -
Head Of SeaBaloise Insurance May 2019 - Mar 2021Responsible for all search engine advertising activities (SEA) of the Baloise Insurance group. -
Digital & E-Commerce ManagerBaloise Insurance Jan 2018 - Apr 2019Basel Und Umgebung, SchweizDigital & e-Commerce Manager for baloise.ch -
Online Sales SpecialistBaloise Insurance Jan 2011 - Dec 2017BaselDeveloping and establishing the brand baloisedirect.chto become a successful, growth orientated and informativesales platform, translated into four languages. Developmentof the annual sales strategy, as well as handling the onlinemarketing, including realisation, control and optimising ofthe activity in SEA (Google Adwords and Bing). Responsiblefor the marketing budget, defining KPI’s and analyse-operating figures. Continuing sales funnels and leadmanagement improvements. Developing a newsletterstrategy for new and established customers, includingexecution, analysis and optimization. -
Project Leader New MediaHakama Ag - Erstaunliches Aus Feinblech Jun 2010 - Dec 2010Responsible for the updating and optimising of thepresence online, including re-launch and re-design of theexisting web page, the migration of two single websitesand introducing CMS (Typo3). Close collaboration withdesign and web agency, establishing and implementingan online marketing and social media strategy, includingsearch engine optimization, defining the operating figuresand developing analysis and control instruments. -
Business Development Manager EuropeKyte Aug 2007 - May 2010San Francisco Bay Und UmgebungShared responsibility for the business development inEurope. Independent handling of international customerand partner projects on all levels, including contractnegotiations, up-selling, technical enquiries, new customeracquisition and conceptional customer support regardingonline, mobile and social media. Developing and leadingthe customer support department.Kyte is the online and mobile video platform for media and entertainment. The Kyte Platform combines the real-time, interactive and community building capabilities of the social web with the analytics, control, and monetization features of professional video platforms, enabling companies to converge online and mobile audiences, build community, and monetize. -
Project AssistantNewborn Ventures Ag Nov 2006 - Aug 2007project analysis, agreements and contracts, clarify legal issues, active project management at several internet start-ups at home and abroad, interim Assistant to the management of StudiVZ in Berlin
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Executive AssistantGenevalogic Nov 2006 - Jul 2007CEO assistant dealing with budget control, correspondence,contracts and preparation and logging of meetings ofthe governing board. Active contribution with internetstartup projects national and abroad, interim managementassistant for StudiVZ in Berlin. -
Management Assistant A.I.Studivz Ltd. Nov 2006 - Apr 2007Berlin Und Umgebung, Deutschlandinterim management assistant
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Management Trainee In Marketing & SalesMövenpick Hotel Bur Dubai, Dubai – United Arab Emirates Feb 2006 - Mar 2006
Barbara Brodard Education Details
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Berufsbildungsverband Der VersicherungswirtschaftVersicherungsvermittlerin -
Institute Of Strategy And Competitiveness Harvard Business SchoolMicroeconomics Of Competitiveness Course (Moc) -
University Of Applied Sciences Northwestern SwitzerlandInternational Business -
International Management
Frequently Asked Questions about Barbara Brodard
What company does Barbara Brodard work for?
Barbara Brodard works for Simpego Versicherungen Ag
What is Barbara Brodard's role at the current company?
Barbara Brodard's current role is Digital Marketing Expert.
What schools did Barbara Brodard attend?
Barbara Brodard attended Berufsbildungsverband Der Versicherungswirtschaft, Institute Of Strategy And Competitiveness Harvard Business School, University Of Applied Sciences Northwestern Switzerland, Ajou University.
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3cereza.fr, hotmail.com, kern-consulting.fr
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Barbara Brodard
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